Tuesday, May, 2017 Eyes are failing, throat parched, knees beginning to buckle....is it over yet?

Quotable

True Customer Service

What is GDPR?

MIM  - http://censusviewer.com/state/NC

Google Trends - Greatest thing ever

                                                        

Word of the Day

Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD

Kaplan's SAT Question of the day

                                                            

MARKETING

4.06/4.09 Vocab - Wednesday, May 30

https://quizlet.com/116900847/406409-marketing-6621-flash-cards/

Let's Talk about pricing - Due Wednesday, May 30

HW - 1 email to murphyk2@gcsnc.com

Overall, what did your prices do?

What did you learn?

What is the relationship between Prices, products and promotion?

Target market profile

http://www.bls.gov/opub/btn/volume-5/spending-patterns-of-older-americans.htm

1941 - 1944 spending patterns

http://www.bls.gov/opub/mlr/2015/article/consumer-spending-in-world-war-ii-the-forgotten-consumer-expenditure-surveys.htm

4.06 Nature and Scope of MIM

4.06 Natures and Scope Guided Notes

4.06 Cereal Survey  

https://support.google.com/docs/answer/190718?hl=en

Take the survey and share it with 10 others during lunch.

You then will compile the data into a cohesive ideal to understand the cereal market of SWGHS a little bit better.

This is to turn in by Friday (Tonight’s Homework!)

4.06 LAP Get the Facts Straight      thurs

Information Management Lap2: Get the Facts Straight   - Due May 29

http://www.quia.com/quiz/5886389.html

4.06 PBS Frontline Merchants of Cool link fri (1st 23 min or so)

FRONTLINE - Merchants of Cool - Student Feedback/Discussion

http://www.quia.com/quiz/5889446.html

4.06 completed notes - make sure you understand (5 min)

https://drive.google.com/open?id=1HIOhuJc6yWMSVyR8rVze46ImKB3LE5hHGOWws0q1P7I

Questions @ bottom

https://drive.google.com/open?id=1X--wakCuFbowGDvi-S3lnbSG-52Rbp_Okazimh4rBIU

Given a series of marketing-information management case studies, determine the ethical violations involved in collecting, analyzing, and using data. Discuss your responses with the class.

Etoys delimma

https://texasattorneygeneral.gov/newspubs/newsarchive/2001/20010416etoys.htm

Type into google search “selling its mailing list”

And look at the results

Why do businesses sell their mailing lists?

Types of info shared by Bank of America

https://www.bankofamerica.com/privacy/consumer-privacy-notice.go

Cookies! - But not the chocolate chip kind :(

http://www.tc.umn.edu/~ptace002/cyberethics/cookies.html

Brief slideshow 13/16/18/19/20

http://www.slideshare.net/mgraham213/information-ethics-2106985

                                                                                                                                                    

SPORTS AND ENTERTAINMENT MARKETING

Racetrack

http://www.sportsbusinessdaily.com/Journal/Issues/2012/04/02/Facilities/Racetrack.aspx

Golf

http://www.sportsbusinessdaily.com/Journal/Issues/2010/02/20100222/This-Weeks-News/PGA-Championship-Rolls-Out-Lower-Priced-Hospitality-Options.aspx

Revisiting Wyndham

http://www.wyndhamchampionship.com/sponsorships/corporate-hospitality/

Bay Hill

https://arnoldpalmerinvitational.com/sponsorship/index.html

Greensboro Grasshoppers - Party Deck

http://www.milb.com/content/page.jsp?ymd=20100401&content_id=9048018&sid=t477&vkey=team2

Picnic?

http://www.milb.com/content/page.jsp?ymd=20100314&content_id=8792060&sid=t477&vkey=team2

Suites

http://www.milb.com/content/page.jsp?ymd=20100401&content_id=9048040&sid=t477&vkey=team2

Birthday Party!

http://www.milb.com/content/page.jsp?ymd=20150218&content_id=9048158&sid=t477&vkey=team2

Study for you Obj 3 test - Wednesday, May 29

10 questions obj 1

10 questions obj 2

30 questions obj 3

You may bring ½ sheet of paper of notes, front/back or 1 page front only.  Don’t make me regret this choice

[5-115]

1. Identify questions to ask to assess marketing-information needs.
2. Explain techniques for assessing marketing-information needs.
3. Demonstrate procedures for assessing marketing-information needs.

[5-117]

1. Describe issues associated with development of a sport/event marketing- information management system.
2. Explain ways to equip a sport/event marketing-information management system.
3. Describe ways to staff a sport/event marketing-information management system.
4. Demonstrate procedures for developing a sport/event marketing-information management system.

[5-119]

1. Explain reasons for determining the economic impact of events.
2. Distinguish among direct, indirect, and induced impacts of events.
3. Describe factors to consider when measuring the economic impact of events.
4. Discuss types of measures that can be used to determine the economic impact of events.
5. Explain how the results of economic impact measures can be used.
6. Demonstrate procedures for measuring the economic impact of events

4.01 PPT

4.01 Guided Notes

Marketing Intelligence

http://www.marketing-intelligence.co.uk/help/Q%26A/question09.htm

Canadian tourism...yes, there is a thing...this is how to measure it and why

http://publications.gc.ca/collections/collection_2007/ic/Iu91-4-9-2005E.pdf

Small Business Administration

https://www.sba.gov/starting-business/how-start-business/understand-your-market

MIS - Marketing information systems

http://www.marketing91.com/mis-marketing-information-system/

Sister Slideshow

http://www.slideshare.net/mrhennings/unit-3-sports-marketing-research

4.02

4.02 Economic Impact of Walkout-Strike graphic

4.02 Economic Impact New Venue Project

4.02 Economic Activity - Sports tournament in Roanoke Rapids

Economic Impact Calculator

http://www.americansforthearts.org/sites/default/files/aepiv_calculator/calculator.html

National Findings

http://www.americansforthearts.org/by-program/reports-and-data/research-studies-publications/arts-economic-prosperity-iv/national-findings

Economic impact of Sports Stadiums, Teams and  events

http://www.humankinetics.com/excerpts/excerpts/economic-impact-of-sport-stadiums-teams-events

Brazil World Cup Financial Impact

https://www.youtube.com/watch?v=WIp6JOfOECA

Why the Economic Impact of Super Bowls is So Controversial

http://www.forbes.com/sites/prishe/2012/01/30/why-the-economic-impact-of-super-bowls-is-so-controversial/#73b05e0a2cb2

Obj 1 Practice - SEMII (50q)
http://www.quia.com/quiz/5907352.html

Obj 2 - Practice Test - SEMII
http://www.quia.com/quiz/5907360.html

Obj 3.00/4.00 Practice Tests - SEMII
http://www.quia.com/quiz/5907365.html