MARKETING
Study the 1st five of class for the Vocab
LAP - Work the Big Six (Murphy's class website - 1.01)
1.04 Work the Big Six Quiz (20)
http://www.quia.com/quiz/6174719.html
http://www.quia.com/quiz/6174719.html
Analyze This! LAP
https://drive.google.com/open?id=0B5212bXcDwG_RU5wRUlONnI1T0k
Analyze This! Post test (10 essay) (one try)
LAP - Analyze This! (10 essay)
http://www.quia.com/quiz/6655216.html
https://drive.google.com/open?id=0B5212bXcDwG_RU5wRUlONnI1T0k
Analyze This! Post test (10 essay) (one try)
LAP - Analyze This! (10 essay)
http://www.quia.com/quiz/6655216.html
1.05
(The article gives a better explanation of MIM)
Powerpoint:
a. Define the following terms: facts, estimates, predictions, relationships, and marketing information.
b. Identify types of information used in marketing decision-making.
c. Identify types of marketing information useful to marketers.
d. Describe ways that marketers use marketing information.
e. Explain the impact of marketing information on marketers.Data Do It - 1.05 LAP - Data do it
Project:
Mini Project using Movoto
Data Collection
Secondary Data
Usage for data in making sound business decisions
MIM - Crowd sourced images
SPORTS AND ENTERTAINMENT MARKETING
Quiz on Wednesday concerning material learned through Monday. 5 questions, open-ended, 15 min time limit
1.01 Cover you Bases - LAP Quiz (20)
http://www.quia.com/quiz/6194713.html
http://www.quia.com/quiz/6194713.html
Matching:
Assignment:
Due Friday, Feb 9, 2018 First 5 of class - emailed/google drive shared only
Due Friday, Feb 9, 2018 First 5 of class - emailed/google drive shared only
Collegiate in depth look into Labor Unions - Labor Unions...in depth
Readings:
Emancipation of the minors - Who does the Baseball union really cover?
Labor organizations in the sports industry - listing of the major sports unions
What do sport governing bodies do?
- Define the terms federation, league, and commissioner.
- Explain the purpose of rules and regulations in sports.
- Categorize types of rules and regulations in sports (e.g., playing rules, eligibility rules, selection rules, equipment rules, safety rules, doping rules, etc.)
- Explain the role of governing bodies in the commercial aspects of sports.
- Describe the relationship between sport governing bodies and national/ international laws.
- Discuss the effect of governing bodies on sports.
- Explain the relationship between federations and leagues.
- Explain the structure of international sport organizations.
- Discuss the role of sports commissioner in the governance of professional sports.
- Describe the role of agents in the governance of professional sports.
- Identify sport governing bodies that oversee sports on a worldwide basis
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