MARKETING
Turn the Superbowl Assignment in - by email/sharing please
Study the 1st five of class for the Vocab
Vocab 1.04 - 15 terms, Matching, Friday, Feb 9, 2018, first 5 of class. Time Limit 15 minutes
Vocab 1.05 - 15 terms,Matching, Friday February 16 (Ian's Bday - Happy Bday Ian), first 5 of class, 15 min limit
Project:
Mini Project using Movoto
Data Collection
Secondary Data
.
Usage for data in making sound business decisions
Movoto Project
Chapel Hill - 27514
High Point - 27263
Greensboro - 27410
High Point - 27265
High Point - 27260
Chapel Hill - 27514
High Point - 27263
Greensboro - 27410
High Point - 27265
High Point - 27260
Problem Solving:
How much income does it take to live there?
Did you find two data points that seemed to show positive correlation with one another?
You should have found multiple ones.
If you need a hint: Check education level and _________, and tell me what it means
Unemployed and _____________
Employed and ______________
Not in the Labor force and _______________
Where would you put a mcDonalds?
Upscale restaurant?
offer home refinancing opportunities?
Have the best schools?
Have the most opportunity for meaningful and well paying careers?
Rent and ________________
Household income and _______________?
Do you see any more correlations?
LAPS:
Data Do It - 1.05 LAP - Data do it
1.05 Data Do It - LAP Quiz (20)
http://www.quia.com/quiz/6178003.html
http://www.quia.com/quiz/6178003.html
Powerpoint:
1.02 Employment opportunities in Marketing [5-7]
a. Identify types of businesses that offer careers in marketing.
b. Contrast marketing careers with careers in medicine.
c. Explain why jobs in marketing provide career potential.
d. Describe the following marketing careers:
- Marketing research
- Advertising
- Product management
- Distribution/Warehousing
- Sales
- Retailing
- Service marketing
- Customer service
- Public relations
SPORTS AND ENTERTAINMENT MARKETING
Assignment:
Due Friday, Feb 9, 2018 First 5 of class - emailed/google drive shared only
Due Friday, Feb 9, 2018 First 5 of class - emailed/google drive shared only
- Explain the impact of exchange rates on sport marketing.
- Discuss the use of financial institutions in international sport marketing.
- Describe trade regulations affecting international sport marketing.
- Explain the use of foreign distributors in international sport marketing.
- Discuss the impact of government regulation on international sport marketing.
- Explain how cultural/value differences impact international sport marketing.
Foreign Currency Markets/Exchange Rates Video and Quiz
Talk about Lexus and why Toyota began to create and sell in the US….
Car and Driver Article about Toyota
Plan a trip to see a sporting/entertainment event abroad. Your budget is up to you. Make sure you use the currency converter here to tell me what this trip and all its elements would cost in the currency of the nation you choose to visit. You will turn in two printed elements, a ppt. summary of the trip, including a description of what you plan to do, eat, pay for, see, etc. and a budget (excel) that shows how you spent your money. (Include both US Dollars and amounts in the currency of the country visited.)
This should be a trip of a lifetime, spare no expense!!
NOTE: You may not purchase any durable goods while on this trip. You also may not transport goods to/from your destination by any transportation method. All money spent should be spent on goods/services that allow you to enjoy your trip and make your trip more fun and interesting.
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