Google Trends - Greatest thing ever
MARKETING
Mini-Assessment
2.01-2.03 QU7LU5KY
Vocab 2.06/2.07 Combo , 15 Matching, Friday, March 2, 2018, 15 min limit
2.03 LAP - Making Mad Glad (Due Monday - Feb 26)
2.03/2.05 Making Mad Glad LAP Quiz (20 Q)
http://www.quia.com/quiz/6201725.html
http://www.quia.com/quiz/6201725.html
2.06 - Standards and Grades
EQ: What type of Gas does mom/dad/grandma use in their car?
Would you ever buy grade "C" meat for your own consumption?
Powerpoint (Review):
2.06 PPT (Slides 1-9)
a. Define the terms grades and standards.
b. Explain the interrelationship of grades and standards.
c. Describe what businesses do with products that fail to meet the lowest standards.
d. Explain reasons for using grades and standards.
e. Describe ways that grades and standards aid the buying and selling process.
f. Explain the importance of grades and standards in global trade.
g. Identify groups that develop grades and standards.
h. Describe types of standards.
i. Identify examples of graded products.
Let’s research some common foods that incorporate grades and standards.
Raspberry Standards
Peanuts
Look up “Grade Chart USDA Meat”
“Grades of Acne”
grades of hamburger meat
Speed ratings of tires
Grades of Gasoline (octane)
Go home, look in pantry, fridge and find an item with a “Grade”
Remember the name.
If you would like, email murphyk2@gcsnc.com a picture.
bonus if you do. Must have your face in the shot as well. "+1" on a test value
If you do not have access to a phone/camera, once finished, bring in the empty container.
SPORTS AND ENTERTAINMENT MARKETING
Dunning-Kruger Video
https://www.youtube.com/watch?v=pOLmD_WVY-E
Pjt/HW
Dunning and Kruger
Step 1: Read
Step 2: Understand major parts of the research
Step 3: Write a 1 page brief (example - How to)
Use MLA Citation (use this website...so easy) [page 2]
Use MLA in text Citation (scroll down until you find In-Text Citation)
Step 4: Turn in - Due March 9, first 5 minutes of class - emailed only - google doc link would be wonderful. You will not have a second go of this paper.
1.10 EQ If a tree falls in the forest and no one hears it, does it make a sound?
CBA Project Rubric
Title League
1. Contract Length Min/Max/renewals
2. Drug Testing
3. Grievance Redressal Procedure
4. Hotel
5. Insurance
6. Food/Per diem (under what conditions)
7. Facilities
8. Min Salary/Max (Veteran v Rookie) Chart would look great here
9. Retirement (amount and vestment time)
10. Report Time (to Venue)
11. Representation (union called)
12. Salary Scale (small spread sheet would be nice)/Step/Scale pay (again, chart would look great here)
13. Terms
14. Travel (Plane/bus/Hotel/Team Meals)
15. Number of games total
16. Termination Clause
17. Wages, Bonus, production norms, leave, retirement benefits, Chart
18. Workouts - How many a day
1.11 - Manage promotional Activities to maximize return on promotional investments
EQ:
AT&T Stadium App
Cowboy stadium tour - Sportscapes
Stadium naming rights and their $ figures
Students will:
Find the top sponsorships by property type
Carolina Panthers Sponsorships
Check out the Sponsor/cost/attendees/CPA - ROI
Venues/buildings
A look at non-profit
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