Customer Service in a new Age - Think Product - Warranties and Guarantees
MARKETING
Study the 1st five of class for the Vocab
Vocab 1.05 - 15 terms,Matching, Friday February 16 (Ian's Bday - Happy Bday Ian), first 5 of class, 15 min limit
Vocab 2.01 - 15 terms,Matching, Tuesday February 20, first 5 of class, 15 min limit
1.05 Data Do It - LAP Quiz (20)
http://www.quia.com/quiz/6178003.html
http://www.quia.com/quiz/6178003.html
Powerpoint:
1.02 Employment opportunities in Marketing [5-7]
a. Identify types of businesses that offer careers in marketing.
b. Contrast marketing careers with careers in medicine.
c. Explain why jobs in marketing provide career potential.
d. Describe the following marketing careers:
- Marketing research
- Advertising
- Product management
- Distribution/Warehousing
- Sales
- Retailing
- Service marketing
- Customer service
- Public relations
- Describe well-recognized traits and skills needed for success in marketing careers.
The Trading | Bloomberg
https://www.bloomberg.com/features/2015-stock-chart-trading-game/
On the anniversary of Black Monday, put the efficient market hypothesis to the test and see if you can beat the market in historical stock market scenarios.
2.01
Have you ever purchased anything? Did the salesperson assist you in your purchasing decision?
Middle and Early Colleges of GCS
Powerpoint:
2.01 Nature and Scope of Selling [5-21]
a. Define the term selling.
b. Identify individuals, groups, or agencies that sell.
c. Explain reasons that customers buy goods and services.
d. Identify types of items that are sold.
e. Explain where selling occurs.
f. Describe how products are sold.
g. Describe the role of selling in a market economy.
h. Explain personal characteristics of salespeople that are essential to selling.
SPORTS AND ENTERTAINMENT MARKETING
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http://www.foxnews.com/travel/2018/02/11/couple-sells-all-possessions-for-sailboat-sinks-2-days-into-trip.htmlExplain the impact of exchange rates on sport marketing.
Discuss the use of financial institutions in international sport marketing.
Describe trade regulations affecting international sport marketing.
Explain the use of foreign distributors in international sport marketing.
Discuss the impact of government regulation on international sport marketing.
Explain how cultural/value differences impact international sport marketing.
Foreign Currency Markets/Exchange Rates Video and Quiz
Talk about Lexus and why Toyota began to create and sell in the US….
Car and Driver Article about Toyota
Plan a trip to see a sporting/entertainment event abroad. Your budget is up to you. Make sure you use the currency converter here to tell me what this trip and all its elements would cost in the currency of the nation you choose to visit. You will turn in two printed elements, a ppt. summary of the trip, including a description of what you plan to do, eat, pay for, see, etc. and a budget (excel) that shows how you spent your money. (Include both US Dollars and amounts in the currency of the country visited.)
This should be a trip of a lifetime, spare no expense!!
NOTE: You may not purchase any durable goods while on this trip. You also may not transport goods to/from your destination by any transportation method. All money spent should be spent on goods/services that allow you to enjoy your trip and make your trip more fun and interesting. 1.01 LAP - Cover your Bases 2 (19Q) - Unfair Trade Practices/Risk Management/Contract Law
http://www.quia.com/quiz/6689703.html
1.06
What types of secondary data do venues collect?
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