Thursday, February 15, 2018

Thursday, February 15, 2018 SO much candy.....not really

Quotable


All - Marketing Research - Title but a bit of the body

All - Selling - Title

All - Influencers - read entirely

Image result for adoption rates influencers

All - Data - read entirely

Extra Credit - Due Feb 19 (next Monday)



The Ikea Effect

                                                        
Kaplan's SAT Question of the day
                                                            
MARKETING

Vocab 1.05 - 15 terms,Matching, Friday February 16 (Ian's Bday - Happy Bday Ian), first 5 of class, 15 min limit
Vocab 2.01 - 15 terms,Matching, Tuesday February 20, first 5 of class, 15 min limit

2.01
Have you ever purchased anything?  Did the salesperson assist you in your purchasing decision?  
Powerpoint:

     

    2.01 Nature and Scope of Selling [5-21]

    a. Define the term selling.

    b. Identify individuals, groups, or agencies that sell.

    c. Explain reasons that customers buy goods and services.

    d. Identify types of items that are sold.

    e. Explain where selling occurs.

    f. Describe how products are sold.

    g. Describe the role of selling in a market economy.
    h. Explain personal characteristics of salespeople that are essential to selling.


    2.01 Role of Customer Service in Selling [5-23]

    Distinguish between customer service as a process and customer service as a function.
    Describe how businesses can use customer service to beat their competition.
    Discuss factors that influence customer expectations of customer service.
    Explain how customer service facilitates sales relationships.
    Identify pre-sales opportunities for providing customer service that can facilitate sales relationships.
    Identify post-sales opportunities when customer service can be provided to facilitate sales relationships.
    Discuss actions a salesperson can take to make the most of her/his customer service activities.


    2.01 LAP - Go Beyond the Sale - Due Friday (worth 10 Points/2.5 points each)
    2.01 Go Beyond The Sale - LAP - 4 open ended questions (one time) http://www.quia.com/quiz/6192674.html

    2.01 LAP - Sell away - Due Friday
    2.01 - Sell Away - LAP - 20 Q (unlimited) http://www.quia.com/quiz/6192656.html

    So....
    What is Selling?

    Assignment:  You are marketing consultants for a cricket farmer who wants to develop a national campaign to sell Cajun-spiced and chocolate-covered crickets.  You are to develop a written marketing proposal for the cricket farmer and present your proposal to him for approval.  Be sure to follow the instructions as outlined below.
    • Group the students into pairs
    • Have them work together on this assignment
    • Present it to the class



                                                                                                                                                        
    SPORTS AND ENTERTAINMENT MARKETING 



    Cover Your Bases Vocab - Friday, 15 matching, 15 min limit


    1.01 LAP - Cover your Bases 2 (19Q) - Unfair Trade Practices/Risk Management/Contract Law
    http://www.quia.com/quiz/6689703.html
    1.01 LAP - Cover Your Bases Open Ended (10Q)
    http://www.quia.com/quiz/6689735.html

    HW Due Tuesday, Feb 20, first 5 of class.  Email is preferred 
                      - 1.06 Marketing Information Management Activity
    Posted by at

    No comments:

    Post a Comment

    Subscribe to: Post Comments (Atom)