Tuesday, December 12, 2017

Tuesday, December 12, 2017 Testing, quizzing, assessment galore!

Quotable

Prestige Pricing

Coke, Santa, Magic, yep, all of that + more

PSM

Superbowl Ad tracker 2018

Youtube Rewind 2017

MIM - Top 10 most watched ads on Youtube

Art of Misdirection (8 min)

Beau Loto (16 min)
                                                        
                                                            
MARKETING
Obj 3,2 and 1 test
QU9MY6DE

Check the calendar for upcoming everything....test tomorrow!
Murphy's Pricing Project

3.07 LAP Chart Your Channel
3.07 Chart your channel Quiz - Will close 12/13/2017 2:05pm
http://www.quia.com/quiz/5831322.html

3.07 Channel It! - LAP
3.07 Channel It! - Lap (20)  Will Close 12/15/2017 2:05pm
http://www.quia.com/quiz/5831302.html


Brief video in infographic form


CNBC Inside Costco(45 minutes)
https://www.youtube.com/watch?v=lOIX41QlRoI

Walmart - The high cost of a low price - Full Documentary (1:37)
https://www.youtube.com/watch?v=jf-Sr3SjBzk

RFID Technology
http://www.logisticsit.com/absolutenm/articlefiles/90-0156%20RFID.pdf

Warehouse Management Systems
http://www.inventoryops.com/warehouse_management_systems.htm

ABC: An introduction to CRM
http://www.cio.com/article/40295

ABC: An introduction to ERP
http://www.cio.com/article/40323

Seth Godin Ted Talk



Begin studying for combined Vocab  - 20 words matching   Thursday, Dec 14
3.01/3.03/3.04/3.06/3.07
Cards
https://quizlet.com/folders/23201183/flashcards

Scatter
https://quizlet.com/folders/23201183/scatter

Matching test - 20 words 3.01/3.03/3.04/3.06/3.07
https://quizlet.com/folders/23201183/test?matching=on&prompt-with=1&limit=20

                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING 

Tipping Point - Types of Expenses Worksheet

Tipping Point Breakeven  HW #2 - Due Friday turn in by end of class



Given sport/event product/pricing situations by your instructor, determine which pricing strategy would be most appropriate for each situation. Discuss your responses with the class.

Select pricing strategies for a sport/event product, and write a rationale for your choices. Discuss your pricing strategies with a classmate.

Hot Concert
Monster Trucks
PBR [Note price Breaks]
ACC Men's tickets
ACC Women's tickets


Break Even Analysis [5-85]


3.03D PPT Pricing Terms [5-92] Wednesday


    • Define the following terms: floors, ceilings, and elasticity.
    • Describe the importance of determining pricing floors and ceilings.
    • Explain process for setting prices.
    • Estimate demand for product.
    • Implement process for setting prices.


            3.04 Types of Ticketing Sales Programs

            [5-94]
            1. Identify types of ticket-sales programs.
            2. Explain the need for a ticket-sales program.
            3. Discuss considerations in developing a ticket-sales program.
            4. Describe security issues associated with ticket-sales programs.
            5. Explain the use of technology to facilitate ticket-sales programs.
            6. Demonstrate procedures for developing a ticket-sales program.

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