Google Trends - Greatest thing ever
MARKETING
Continue Pricing Project
3.01_Stage_of_PLC - Project - Friday
HW -
Slide 8/Reinterpret into Emoticons/limited words- Prj 10 points - Due Tuesday, April 13, 2018
Coffee Shop
Tell students to imagine that the development of a new product will result in a huge profit for a business; however, its production will result in hazardous wastes. Arrange for students to conduct a class debate about whether a company should move forward with product development. Implement the debate, and debrief following the activity.
Planned Obsolescence
http://www.slideshare.net/Annie05/planned-obsolescence-aesthetic-over-functional-presentation-707861
Planned Obsolescence: The Ultimate Economic Inefficiency
{Key Bullet Points + Govt. Response at bottom}
History of Packaging
Life without Packaging
A world without Packaging
Story of Stuff - 22 min
Story of Bottled Water - 8 minutes
Story of Electronics - 8 min
Extending the Product Life cycle through Repositioning
| 3.01 Rapping Up Products (20 Q) http://www.quia.com/quiz/6319671.html |
Vocab 3.04 - 29 terms - April 13
Big Mac: Inside Mcdonalds Empire video?
Big Mac Worksheet
3.02 - Apply Quality Assurances
CPSC - in all of its glory!
USAgov
FDA
FTC - Powers/Cases/Etc
Consumer Protection laws and your business
Agencies and what they are for
3.02 ppt
3.02 ppt b
a. Describe forms of consumer protection associated with product/service management.
b. Describe the need for consumer protection in product/service management.
c. Discuss the role of governmental agencies in protecting consumers.
d. Explain laws that protect consumers.
e. Explain how consumer protection affects businesses.
f. Describe expenses that can be incurred by businesses as a result of consumer protection
CPSC Fireworks Infographic
CPSC Safety Video - Fireworks
SPORTS AND ENTERTAINMENT MARKETING
2.05 LAP - Play to the Fans #11Qs
http://www.quia.com/quiz/6548460.html
http://www.quia.com/quiz/6548460.html
Why pro sports franchises succeed. . . and fail
1000 True Fans
2.06
2.06A-B ppt - Wednesday
2.06 ppt c - Thursday
- Define the term “ambush marketing.”
- Identify reasons that businesses use ambush marketing.
- Discuss ways that ambush marketing can be effectively used as a marketing strategy.
- Explain the impact of ambush marketing on sponsorships.
- Demonstrate procedures for identifying ambush strategies to use at events.
- Define the term “viral marketing.”
- Explain the importance of viral marketing.
- Describe principles of viral marketing.
- Discuss viral marketing strategies.
- Demonstrate procedures for developing viral marketing strategies.
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