Quotable
SEMII students - skip this reading and begin below your content area
- Freshmen with the last name A-H: 8:45
- Freshmen with the last name I-P: 9:05
- Freshmen with the last name Q-Z: 9:25
- Sophomores with the last name A-H: 9:45
- Sophomores with the last name I-P: 10:05
- Sophomores with the last name Q-Z: 10:25
- Juniors with the last name A-H: 10:45
- Juniors with the last name I-P: 11:05
- Juniors with the last name Q-Z: 11:25
- Weaver students, late check-ins, staff during lunch: 11:45-2pm
MARKETING
1.04 LAP Have We Met? - Due Friday
1.04 Have We Met Quiz (20)
http://www.quia.com/quiz/6480173.html
http://www.quia.com/quiz/6480173.html
a. Define the following terms: facts, estimates, predictions, relationships, and marketing information.
b. Identify types of information used in marketing decision-making.
c. Identify types of marketing information useful to marketers.
d. Describe ways that marketers use marketing information.
e. Explain the impact of marketing information on marketers.
1.05 Data Do It - LAP Quiz
http://www.quia.com/quiz/6178003.html
http://www.quia.com/quiz/6178003.html
“What is the difference between Consumer Sales and Industrial (Business to Business) sales?”
Loyalty Cards - name the store....let's see what they collect!
MIM at its finest
Class discussion - Last time you went shopping, what types of data did the store collect on you.
Project:
Mini Project using Movoto
- Understanding Data
- Data Collection
- Secondary Data
- Usage for data in making sound business decisions
SPORTS AND ENTERTAINMENT MARKETING II
Readings:
Emancipation of the minors - Who does the Baseball union really cover?
Labor organizations in the sports industry - listing of the major sports unions
- Explain the impact of exchange rates on sport marketing.
- Discuss the use of financial institutions in international sport marketing.
- Describe trade regulations affecting international sport marketing.
- Explain the use of foreign distributors in international sport marketing.
- Discuss the impact of government regulation on international sport marketing.
- Explain how cultural/value differences impact international sport marketing
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