Friday, September 8, 2017

Friday, Sept 8, 2017 Sweet sweet release....of a Friday - Pumpkin Spice Doughnuts!!!!

Quotable
Both - Mtn Dew - Augmented Reality - serving up the 100th episode

Mkt - Back to School infographic

Both - Title Only - CNN launches Daily Snapchat

Both - Segmentation - usage rates

Segmentation - What do Men want
     
                                                        
                                                            
MARKETING

What is Segmentation? Why do we separate students into homerooms within each grade level?



-Define the following terms: market, target market, mass marketing, marketing segments, market segmentation, demographic segmentation, geographic segmentation, psychographic segmentation, and behavioral segmentation
-Explain the importance of target markets to businesses.
-Describe advantages and disadvantages of mass marketing
-Describe advantages and disadvantages of using market segments
-Explain why the use of market segments is increasing.
-Describe demographic characteristics that are analyzed by marketers.
-Explain the value of geographic segmentation.
-Discuss the value of psychographic segmentation.
-Describe types of behavioral segmentation.


1.01 LAP Work the Big Six - Unlimited tries - will post final grades Friday, Sept 8, 4th block
                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING II

The Station Nightclub Fire (Read the aftermath/legal settlements at the bottom)





EQ - What do sport governing bodies do?

  1. Define the terms federation, league, and commissioner.
  1. Explain the purpose of rules and regulations in sports.
  2. Categorize types of rules and regulations in sports (e.g., playing rules, eligibility rules, selection rules, equipment rules, safety rules, doping rules, etc.)
  3. Explain the role of governing bodies in the commercial aspects of sports.
  4. Describe the relationship between sport governing bodies and national/ international laws.
  5. Discuss the effect of governing bodies on sports.
  6. Explain the relationship between federations and leagues.
  7. Explain the structure of international sport organizations.
  8. Discuss the role of sports commissioner in the governance of professional sports.
  9. Describe the role of agents in the governance of professional sports.
  10. Identify sport governing bodies that oversee sports on a worldwide basis

1.03-1.04 Prj (10 points - Pjt)

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