Monday, September 5, 2016

Tuesday, September 6, 2016 - Because you did so well last week, a 4 day week this one

Quotable

Endless September (10 quick rules)

Let's chat about etiquette


                                                          
Word of the Day
Question of the day
SAT QOTD (Begin in 2012)
Kaplan's Version QOTD
                                                            
Marketing I
 

Let's do:
 
By the end of today:
Have memorized the 7 functions of marketing and what each is comprised of...I hear it on good authority there will be a quiz soon...very soon, bwah hahahahahaha, er...sorry, something caught in my throat.

Self Read - The article gives a better explanation of MIM
http://tutor2u.net/business/marketing/research_uses.asp 
 
 
What is Segmentation?
What are Marketing Strategies?
 
Since Marketing occurs everywhere (1.01) and there are clear benefits to marketing (1.01)...namely the functions of marketing (1.01), the marketing strategies becomes the doing of the functions of marketing, in essence, the roadmap to what we will do to a product/product line, throughout the product Life Cycle (PLC).  


Small groupings:
Soliciting item names (10) from students and guiding the students though the 4P’s of each product


Have students to select a product that they use frequently (toiletry items are good).  Have them list suggestions for improvements to the product and the marketing mix.  Have them explain how the improvements would increase satisfaction of the customer and the business. (from 1.04 Activities)
 
Furthering:
Marketing Dynamics:[pp. 183-184, 185, 193-202].

Marketing Dynamics Workbook
   
    1.04   p149-150  What is a Product?
    1.04   p187-188   What is Place?
    1.04   p227-228   What is Price?
    1.04   p231-232   Market Price – Discounts - Bonus
    Pre-assessment to pricing discounts 3.06
    1.04   p253-254   Promotion is Communication
 

Vocab to begin studying
   
 
 
Any Question on the following opportunities?
 

                                                                                                                                                       
HONORS STRATEGIC MARKETING


Let's review the test.  Some of you may wish to get a form and get out of the class.  It only gets harder.

(PS - take notes - it can only help you)
Tues - 1-17
Wed -  28 - 47
Thurs - finish

 Chap 2 vocab Thursday
Study Here - Chap 2

For those who are trying to stay in my class, you may wish to study the practice test - Chap 2

The next Test will be....go look at the pacing guide 

Any Question on the following opportunities?


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