Marketing I
1.04 Quiz - 3rd Block - even seats
1.04 Quiz - 3rd block - odd seats
Good luck.....here is 1.04 as well - This Friday
1.04 LAP Have We Met? - best we begin to read and do this week
EQ - What is the Need of Marketing Data?
PPT - Finish
a. Define the following terms: facts, estimates, predictions, relationships, and marketing information.
b. Identify types of information used in marketing decision-making.
c. Identify types of marketing information useful to marketers.
d. Describe ways that marketers use marketing information.
e. Explain the impact of marketing information on marketers.
Loyalty Cards
Class discussion - Last time you went shopping, what types of data did the store collect on you.
Project:
Mini Project using Movoto
- Understanding Data
- Data Collection
- Secondary Data
- Usage for data in making sound business decisions
HONORS STRATEGIC MARKETING
Homework due Friday - Chap 3
p101 - 102 or click here for case studies online...page 5/6
Entrepreneurial case - Rockstar Games
Answer the 10 questions page 6 of the online case study
Vocab - Chap 3 - Test Today - Study
Vocab Test here!
Mon - 1-15
Tues - 16 - 33
Wed - 34 - 52
Thurs/Fri - finish
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