Tuesday, March 15, 2016

Tuesday, March 15, 2016 Rising Freshie are among us! Beware!

Quotable 

                                                         
ACT Question of the day
 
SAT Question of the day

                                                               
Marketing I


Pick up Emoticon PLC Assignment (+1 bonus is handed in at the beginning of class)
No bonus if by tomorrow

3.01 vocab (Tuesday, March 15)

3.01 Scatter

3.01 Matching test

Coffee Shop


Pearl River Delta Blue Jean Manufacturing

Tell students to imagine that the development of a new product will result in a huge profit for a business; however, its production will result in hazardous wastes. Arrange for students to conduct a class debate about whether a company should move forward with product development. Implement the debate, and debrief following the activity.

Planned Obsolescence

Planned Obsolescence: The Ultimate Economic Inefficiency
{Key Bullet Points + Govt. Response at bottom}

History of Packaging

Story of Stuff - 22 min

Story of Bottled Water - 8 minutes

Story of Electronics - 8 min

Slug Slime Proj Cont.

Product Life Cycle - Student Workbook - Friday/Monday
p185/186

Edheads - Make a cell Phone

Culture
HW - Slide 8/Reinterpret into Emoticons/limited words- Prj 10 points - Due Today, March 15, 2016
 
Bonus Assignment
3.01 PSM Project - Grocery Store - Bonus Project (Due by Friday, March 18, 2016 - Issue Thursday, March 10, 2016)
 
Bonus Assignment: - Infomercial - Link due to me prior to Spring Break.
You (+ 1 max) can earn extra credit by doing an infomercial of an item in your house.
Specs:
     <1 minute="" span="">
     Title Screen
     Clearly defined Product
     Lots of Feature Benefit
     Spokesperson/people
     3rd Party Testimonials
     Any Closing you would like

Video - uploaded to Youtube (you have a google account - you are fine)
You can edit in movie maker in any of the CTE LABS - not during school though.

 
                                                                                                                                                       
SPORTS AND ENTERTAINMENT MARKETING II


2.07 ppt - Day 2  Slides 10-24
  1. Define the following terms: trademark, service mark, trade dress, collective mark, mark, registered mark, and trademarked property.
  2. Explain reasons for licensing programs.
  3. Discuss reasons to register marks.
  4. Describe the purpose of The Coalition to Advance the Protection of Sports Logos (CAPS).
  5. Distinguish between internal and external administration of licensing programs.
  6. Compare exclusive and nonexclusive merchandise categories.
  7. Describe the information to include in application for potential licensees.
  8. Explain the components of license agreements.
  9. Demonstrate procedures for developing a licensing program.


Culture

Permission Granted - LAP

NFL still king in sports licensing, fans

Main goals & objectives in sports licensing

US Patent and Trademark Office Slideshow

USPTO Basic Facts - WS/Questions

Think of  your favorite {see below} - look up the patent # for it - open the link below and search for the images of it….bottom of the application {images}
                 Snack food
                  Toy
                 Item
                 toothbrush

Quiz on Wednesday
2.01-2.07

 Big Project
Event Promotion/Coordination/PPT Pjt
Outside the context of the current lesson....http://www.ncaa.org/HowWeWork
Prom
List out all facets of Prom will entail
Oral Report Rubric 

Written Report Rubric

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