Corrosion
The things that break all at once aren’t really a problem. You note that they’ve broken, and then you fix them.
The challenge is corrosion. Things that slowly fade, that eventually become a hassle--it takes effort and judgment to decide when it’s time to refurbish them.
And yes, the same thing is true for relationships, customer service and all the 'soft' stuff that matters so much.
The challenge is corrosion. Things that slowly fade, that eventually become a hassle--it takes effort and judgment to decide when it’s time to refurbish them.
And yes, the same thing is true for relationships, customer service and all the 'soft' stuff that matters so much.
- Seth Godin
Marketing I
2.07 Business Brands MC w/Key -2.07 Questions
2.07 Business Brands Assignment - Project
2.07 Performance Indicators
2.07 Vocab - Wednesday Oct 19
Have students select a type of business, create a:
- Name for the business
- Logo or symbol -must use your initials as part of the name
- Brand promise
- Mission statement
- Vision statement
- Core values
- Advertising message incorporating the brand promise
“Why is Brand so important?”
HONORS STRATEGIC MARKETING
First 10 - Let's finish the testOilspill Lesson
Oilspill! Virtualteamchallenge.com
Student Quick Guide
Problem Solving Handout
Environmental Awareness Handout
Task 1 Handout
Mon - 1-15
Tues - 16 - 33
Wed - 34 - 48
Thurs - 49 - end
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