Wednesday, April 11, 2018

Wednesday, April 11, 2018 Zaar - the lyrics are awesome

Quotable




Google Trends - Greatest thing ever


                                                        
                                                            
MARKETING

Continue Pricing Project
3.01_Stage_of_PLC - Project - Friday

3.01 LAP Rapping Up Products - Friday
3.01 Rapping Up Products (20 Q)
http://www.quia.com/quiz/6319671.html

HW - Slide 8/Reinterpret into Emoticons/limited words- Prj 10 points - Due Tuesday, April 13, 2018

Coffee Shop
http://www.coolmath-games.com/0-coffee-shop

Tell students to imagine that the development of a new product will result in a huge profit for a business; however, its production will result in hazardous wastes. Arrange for students to conduct a class debate about whether a company should move forward with product development. Implement the debate, and debrief following the activity.

Planned Obsolescence
http://www.slideshare.net/Annie05/planned-obsolescence-aesthetic-over-functional-presentation-707861

Planned Obsolescence: The Ultimate Economic Inefficiency
http://www.davidmcminn.com/ngc/pages/obsol.htm
{Key Bullet Points + Govt. Response at bottom}

History of Packaging
https://www.youtube.com/watch?v=7Shwzu0VpQg

Life without Packaging
https://www.youtube.com/watch?v=IYEeNbRWlag

A world without Packaging
https://www.youtube.com/watch?v=LVp-m2oe4rg

Story of Stuff - 22 min
http://storyofstuff.org/movies/story-of-stuff/

Story of Bottled Water - 8 minutes
http://storyofstuff.org/movies/story-of-bottled-water/

Story of Electronics - 8 min
http://storyofstuff.org/movies/story-of-electronics/

Extending the Product Life cycle through Repositioning
http://www.business2000.ie/images/pdfs/pdf_9th/cadbury_9th_ed.pdf3.01 Rapping up Products
3.01 Rapping Up Products (20 Q)
http://www.quia.com/quiz/6319671.htm

Vocab 3.04 - 29 terms - April 13
3.02 - Apply Quality Assurances

CPSC - in all of its glory!
http://www.cpsc.gov/en/

USAgov
https://www.usa.gov/consumer

FDA
http://www.fda.gov/downloads/Food/ResourcesForYou/Consumers/UCM220117.pdf

FTC - Powers/Cases/Etc
https://www.ftc.gov/tips-advice/business-center

Consumer Protection laws and your business
http://www.nolo.com/legal-encyclopedia/consumer-protection-laws-business-29641.html

Agencies and what they are for
http://www.socialstudieshelp.com/Economic_Govt_Protections.htm


3.02 ppt

3.02 ppt b

a. Describe forms of consumer protection associated with product/service management.
b. Describe the need for consumer protection in product/service management.
c. Discuss the role of governmental agencies in protecting consumers.
d. Explain laws that protect consumers.
e. Explain how consumer protection affects businesses.
f. Describe expenses that can be incurred by businesses as a result of consumer protection



                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING
2.05 LAP - Play to the Fans #11Qs - Wednesday
http://www.quia.com/quiz/6548460.html

2.06

2.06 ppt c - Thursday
Define the term “ambush marketing.”


  • Identify reasons that businesses use ambush marketing.
  • Discuss ways that ambush marketing can be effectively used as a marketing strategy.
  • Explain the impact of ambush marketing on sponsorships.
  • Demonstrate procedures for identifying ambush strategies to use at events.
  • Define the term “viral marketing.”
  • Explain the importance of viral marketing.

  • Describe principles of viral marketing.
  • Discuss viral marketing strategies.

Demonstrate procedures for developing viral marketing strategies.



What is Marketing Communication Strategy?

Collateral Materials

Steps in planning events

When to do what?

Another Checklist

How to Prepare a Special Event Proposal to Support a Sales Promotion


Gateway Budget Sheet
Backwards engineer cost of living

Participate in a small-group activity to plan special events for a sport/event identified by your instructor.
Prom
List out all facets of Prom will entail


Tuesday, April 10, 2018

Tuesday, April 10, 2018 Life is Tough. It's tougher if you're stupid

Quotable





Google Trends - Greatest thing ever


                                                        
                                                            
MARKETING

Continue Pricing Project





HW -
Slide 8/Reinterpret into Emoticons/limited words- Prj 10 points - Due Tuesday, April 13, 2018




Coffee Shop


Tell students to imagine that the development of a new product will result in a huge profit for a business; however, its production will result in hazardous wastes. Arrange for students to conduct a class debate about whether a company should move forward with product development. Implement the debate, and debrief following the activity.

Planned Obsolescence

Planned Obsolescence: The Ultimate Economic Inefficiency
{Key Bullet Points + Govt. Response at bottom}

History of Packaging

Life without Packaging

A world without Packaging

Story of Stuff - 22 min

Story of Bottled Water - 8 minutes

Story of Electronics - 8 min

Extending the Product Life cycle through Repositioning



3.01 Rapping Up Products (20 Q)
http://www.quia.com/quiz/6319671.html



Big Mac: Inside Mcdonalds Empire video?

Big Mac Worksheet

3.02 - Apply Quality Assurances

CPSC - in all of its glory!

USAgov

FDA

FTC - Powers/Cases/Etc

Consumer Protection laws and your business


Agencies and what they are for


3.02 ppt

3.02 ppt b

a. Describe forms of consumer protection associated with product/service management.
b. Describe the need for consumer protection in product/service management.
c. Discuss the role of governmental agencies in protecting consumers.
d. Explain laws that protect consumers.
e. Explain how consumer protection affects businesses.
f. Describe expenses that can be incurred by businesses as a result of consumer protection



                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING

2.05 LAP - Play to the Fans #11Qs
http://www.quia.com/quiz/6548460.html


Why pro sports franchises succeed. . . and fail

1000 True Fans


2.06
2.06A-B ppt - Wednesday
2.06 ppt c - Thursday
  • Define the term “ambush marketing.”
  • Identify reasons that businesses use ambush marketing.
  • Discuss ways that ambush marketing can be effectively used as a marketing strategy.
  • Explain the impact of ambush marketing on sponsorships.
  • Demonstrate procedures for identifying ambush strategies to use at events.

  • Define the term “viral marketing.”
  • Explain the importance of viral marketing.
  • Describe principles of viral marketing.
  • Discuss viral marketing strategies.
  • Demonstrate procedures for developing viral marketing strategies.

Monday, April 9, 2018

Monday, April 9, 2018 Welcome Back! Beautiful day isn't it?

Quotable



Breaking through the clutter - Why doesn't it rhyme????  Still haunts you and follows you until much later


Google Trends - Greatest thing ever


                                                        
                                                            
MARKETING



HW -
Slide 8/Reinterpret into Emoticons/limited words- Prj 10 points - Due Tuesday, April 13, 2018


Coffee Shop

Pearl River Delta Blue Jean Manufacturing

Tell students to imagine that the development of a new product will result in a huge profit for a business; however, its production will result in hazardous wastes. Arrange for students to conduct a class debate about whether a company should move forward with product development. Implement the debate, and debrief following the activity.

Planned Obsolescence

Planned Obsolescence: The Ultimate Economic Inefficiency
{Key Bullet Points + Govt. Response at bottom}

History of Packaging

Life without Packaging

A world without Packaging

Story of Stuff - 22 min

Story of Bottled Water - 8 minutes

Story of Electronics - 8 min

Extending the Product Life cycle through Repositioning



3.01 Rapping Up Products (20 Q)
http://www.quia.com/quiz/6319671.html


Big Mac: Inside Mcdonalds Empire video?

                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING

2.05 Fan Zone Activity  (just show the kids Cowboysports.org)
  1. Discuss the reasons for maintaining/building fan support.
  2. Identify bases of the sport/event product that can be used to maintain/build fan support.
  3. Describe techniques that can be used to maintain/build fan support.
  4. Demonstrate procedures for selecting strategies to maintain/build fan support


The Psychology Of Social Sports Fans: What Makes Them So Crazy (Long - but really good


LAP - Play to the Fans

2.05 LAP - Play to the Fans #11Qs
http://www.quia.com/quiz/6548460.html