Friday, June 1, 2018 Sniff, sniff. Why are you said Murphy? "Because I will miss you all very much," he replied

Quotable

Data input - Mkt - if you have your data

$1300 for a shirt

College on the cheap!

SEMII

MIM  - http://censusviewer.com/state/NC

Google Trends - Greatest thing ever

                                                        

Word of the Day

Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD

Kaplan's SAT Question of the day

                                                            

MARKETING

CLick here - download, use as template

4.06 Cereal Survey  

https://support.google.com/docs/answer/190718?hl=en

Let's Compile Data!

You then will compile the data into a cohesive ideal to understand the cereal market of SWGHS a little bit better.

[5-137]

What is a Focus Group?

https://www.youtube.com/watch?v=3TwgVQIZPsw

Online focus Groups

http://www.macorr.com/online-focus-groups.htm

4.08 - Tech in MIM

Prepare a list of ways that your company can use the Internet to assist with the marketing-information management function. Share the list with a classmate.

On Google/Bing look up

“online focus groups for students”

And see the results

4.09 Describe the regulation of marketing-information management

Online reasearch guidelines:

https://www.casro.org/?page=OnlineSurveys

CASRO codes of conduct

https://c.ymcdn.com/sites/www.casro.org/resource/resmgr/casro_code_of_standards.pdf

Implementing the Children’s Online Privacy Protection Act

https://www.ftc.gov/reports/implementing-childrens-online-privacy-protection-act-federal-trade-commission-report

Data Mining and Internet Profiling: Emerging Regulatory and Technological Approaches

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1116728#PaperDownload

4.10

4.10 LAP Seek and Find

Seek and Find - LAP Assessment

http://www.quia.com/quiz/5895840.html

4.10 LAP What's the Problem - Due June 1

What's the Problem? - LAP

http://www.quia.com/quiz/5895842.html

4.10 Marketing Research - ppt

Continue 4.10 instructional material

Poorly defined objectives

http://www.dailymotion.com/video/x8mby8_merrie-melodies-foxy-by-proxy-1952_shortfilms

Slideshow - Marketing Research

http://www.slideshare.net/anna.rohit/defining-the-problem-and-determining-research-objectives

Research objectives….phones number v other numbers

4.12

Using the marketing research paper obtained from the Social Science Research Network at http://papers.ssrn.com/sol3/JELJOUR_Results.cfm?form_name=journalbrowse&journal_id=334640, determine what method(s) the author used to collect the data. Identify the advantages/disadvantages associated with that data-collection method. Determine additional ways the author could have collected the data. Discuss your ideas with a classmate.

The Ikea Effect

Qualitative Data Collection techniques

http://ezinearticles.com/?Overview-on-Qualitative-Data-Collection-Techniques-in-International-Marketing-Research&id=26285

23 advantages of Online Surveys

http://www.surveybounty.com/articles/surveyadvantages.h

                                                                                                                                                    

SPORTS AND ENTERTAINMENT MARKETING

Sister Slideshow

http://www.slideshare.net/mrhennings/unit-3-sports-marketing-research

4.02 PPT 
4.02 Economic Activity - Sports tournament in Roanoke Rapids.doc 
4.02 Economic Impact – New Venue Project.doc 
4.02 Economic Impact of Walkout Strike Graphic Doc 

Economic Impact Calculator

http://www.americansforthearts.org/sites/default/files/aepiv_calculator/calculator.html

National Findings

http://www.americansforthearts.org/by-program/reports-and-data/research-studies-publications/arts-economic-prosperity-iv/national-findings

Economic impact of Sports Stadiums, Teams and  events

http://www.humankinetics.com/excerpts/excerpts/economic-impact-of-sport-stadiums-teams-events

Brazil World Cup Financial Impact

https://www.youtube.com/watch?v=WIp6JOfOECA

Why the Economic Impact of Super Bowls is So Controversial

http://www.forbes.com/sites/prishe/2012/01/30/why-the-economic-impact-of-super-bowls-is-so-controversial/#73b05e0a2cb2

4.03 ppt

Duke University Check List

https://law.duke.edu/news/eventsoffice/checklist/

Prepare for your event

http://www.kirklees.gov.uk/events/PreparingYourEvent.pdf

SJU Physical/checklist

https://www.sju.edu/int/studentlife/studentresources/recreation/clubsport/Club%20Sport%20Athlete%20Participation%20Packet%202015.pdf

Langley Tourism - Page 8

http://www.tourism-langley.ca/wp-content/uploads/2015/09/sport_langley_2011.pdf

Select an event/sport to be hosted by your school. Create a checklist of factors to evaluate to determine the “product’s” readiness. Discuss your findings with the sport/event director prior to the sport/event. Write a summary of your findings and discussion. Submit the summary to your instructor.

[Dodgeball]

Find a college checklist/make a college checklist - senior year

HW - Due Thursday in class - no late assignments on this one.

Obj 1 Practice - SEMII (50q)
http://www.quia.com/quiz/5907352.html

Obj 2 - Practice Test - SEMII
http://www.quia.com/quiz/5907360.html

Obj 3.00/4.00 Practice Tests - SEMII
http://www.quia.com/quiz/5907365.html