Tuesday, December 6, 2016

Tuesday, December 6, 2016 - D-League anyone?

Quotable 


~ Seth Godin

                                                         
Word of the Day
Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD
                                                            
Marketing I
2/  Vocab



3/  revisit with Popsicle sticks
      3.04 Logo Origins
     Couple this with images of how their logos have evolved


4/  In case you forgot to do this last Wednesday
     LAP 
       LAP Mix & Match
     LAP Post Test
      3.03 LAP Mix And Match Post Test
        http://www.quia.com/quiz/6098673.html

5/
Activity: [5-78]
Select two automobile manufacturers: one offers luxury cars, the other offers economy cars. Identify factors that the two companies use to position the cars. Participate in a small-group activity to discuss your responses.
6/ When you think of K-mart, Wal-Mart, and Target, How are these stores positioned in the discount store market?  (low-middle-high)
7/ 
Product Positioning
Competitive Advantage
Porter’s Generic Strategies
http://www.tutor2u.net/business/reference/competitive-advantage 
8/
Open LAP quiz
Quiz 3C Marketing - PM:021, Product/Service Management Lap 6: It's a Brand, Brand World
http://www.quia.com/quiz/6109715.html 


                                                                                                                                                       
HONORS STRATEGIC MARKETING

-The next OCE will be Carolina Thrift
             Due Dec 19th before class, via email, or considered late...2 pts/day
-Pricing Project
         Pricing Project - HSM
                 Due Jan 6th, online, before class

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