QUOTABLE
Dreams and fears
Sooner or later, important action taken comes down to this.
Fear: Of being ashamed, feeling stupid, being rejected, being left out, getting hurt, being embarrased, left alone, dying.
Dreams: Of being seen, being needed, becoming independent, relieving anxiety, becoming powerful, making someone proud, fitting in, seen as special, mattering, taken care of, loved.
Marketers put many layers atop these basic needs (horsepower, processor speed, features, pricing, testimonials, guarantees, and more) but it all comes down to dreams and fears.
Fear: Of being ashamed, feeling stupid, being rejected, being left out, getting hurt, being embarrased, left alone, dying.
Dreams: Of being seen, being needed, becoming independent, relieving anxiety, becoming powerful, making someone proud, fitting in, seen as special, mattering, taken care of, loved.
Marketers put many layers atop these basic needs (horsepower, processor speed, features, pricing, testimonials, guarantees, and more) but it all comes down to dreams and fears.
ACT Question of the day
SAT Question of the day
MArketing I
Assignment:
Due Tuesday, September 29. You will make your own voki and send me the link for it.
Not only will you make it, you will find a character that you feel embodies who you are.
You will also tell me a story of you, one that I have not heard yet.
Either record your own voice or type. Make the voice one I can understand.
Scatter for the 1st 5 minutes...rewards for the lowest three times...show me!
Due Tuesday, September 29. You will make your own voki and send me the link for it.
Not only will you make it, you will find a character that you feel embodies who you are.
You will also tell me a story of you, one that I have not heard yet.
Either record your own voice or type. Make the voice one I can understand.
Scatter for the 1st 5 minutes...rewards for the lowest three times...show me!
Bad VW...Follow up
Freedom isn't really freedom...especially abroad
Deeper into a brand
Like Coke, Snickers has your name too
Great use of auto-play
Burberry, like no other
Design is nice
Ongoing - Beginning of October - Keep track of all junk mail/solicitations addressed to your household....PROMOTION!
Honors Strategic MArketing
Due Tuesday, September 29. You will make your own voki and send me the link for it.
Not only will you make it, you will find a character that you feel embodies who you are.
You will also tell me a story of you, one that I have not heard yet.
Either record your own voice or type. Make the voice one I can understand.
Scatter for the 1st 5 minutes of class
Quiz - Chap 19...on Wednesday ..should be easy....bwahahahahaha, er...sorry, I got carried away.
Bad VW...Follow up
Freedom isn't really freedom...especially abroad
Like Coke, Snickers has your name too
Great use of auto-play
Burberry, like no other
Design is nice
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