Marketing

Wednesday, April 22, 2015

Thursday, April 23, 2015 “Why, sometimes I've believed as many as six impossible things before breakfast.” - Lewis Carroll, Alice in Wonderland

QUOTABLE

Demand higher standards

On a long flight a little while ago, I saw two couples watch movies while they let their six kids run around like maniacs from take off to touchdown. A seven-year old actually punched me. (I didn't return the punch).

A few days later, I saw the now-typical sight of kids in a decent restaurant eating french fries and chicken fingers while watching a movie on a tablet.

And it's entirely possible you have a boss that lets you do mediocre work, precisely whenever you feel like it.

I wish those kids had said, "Mom, Dad, raise your standards for me. I deserve it."

And the sooner you find a boss who pushes you right to the edge of your ability to be excellent, the better.

Even if the boss is you.

ACT Question of the day
SAT Question of the day

SEMII

Looking at quiz (Friday) - 2.01 - 2.04 - 5 questions

TREK and the recall

Ant man promotions

Must Read! - Olympians....Buy them a pair of shoes!

Pegged this one!

Sporting News

2.06 Material

MARKETING (2ND/3RD)

Pricing Project - check the dates and put them in your calendar. This next grade will be based on you turning it in on time. - I WILL NOT REMIND YOU

Sniff, sniff, sniff...I smell an assessment on PLC soon....Thursday.

Finish 3.01 D Ethics in Consumer packaging

Millennial reach - MTV

Heart String Puller - Mother's day

Ant man promotions

We go after every market

Hertz! We move everything

May 5th....it's coming

pegged this one!

Discounts?!!? where did you go?

Extra credit opportunity....Tonight! night is free!

Wednesday, April 22, 2015 Not quite through the looking glass, but this is what I found

QUOTABLE

The world's worst boss

That would be you.
Even if you're not self-employed, your boss is you. You manage your career, your day, your responses. You manage how you sell your services and your education and the way you talk to yourself.
Odds are, you're doing it poorly.
If you had a manager that talked to you the way you talked to you, you'd quit. If you had a boss that wasted as much of your time as you do, they'd fire her. If an organization developed its employees as poorly as you are developing yourself, it would soon go under.
I'm amazed at how often people choose to fail when they go out on their own or when they end up in one of those rare jobs that encourages one to set an agenda and manage themselves. Faced with the freedom to excel, they falter and hesitate and stall and ultimately punt.
We are surprised when someone self-directed arrives on the scene. Someone who figures out a way to work from home and then turns that into a two-year journey, laptop in hand, as they explore the world while doing their job. We are shocked that someone uses evenings and weekends to get a second education or start a useful new side business. And we're envious when we encounter someone who has managed to bootstrap themselves into happiness, as if that's rare or even uncalled for.
There are few good books on being a good manager. Fewer still on managing yourself. It's hard to think of a more essential thing to learn.

Seth Godin

ACT Question of the day
SAT Question of the day

SEMII

begin 2.05 - Do the study guide. Upload it to your google docs

this is the first 15

Finish 2.05 today
Looking at quiz tomorrow - 2.01 - 2.04 - 5 questions

Craigslist - Beware

Celebrating the sloth in all of us

How kids interpret the world....pass it along - fans sharing their joy with others

2015/16 Football schedule
Carson city votes yes!

TREK and the recall

MARKETING (2ND/3RD)

Pricing Project - check the dates and put them in your calendar. This next grade will be based on you turning it in on time. - I WILL NOT REMIND YOU

Turn in your cheatsheet - via share (google docs) or on paper. I will return tomorrow!

Sniff, sniff, sniff...I smell an assessment on PLC soon....Thursday.
You will need to draw and label it and superimpose the pricing and promotional guides on top of it

Finish 3.01 D Ethics in Consumer packaging

Call to action

PSM - apple watch

Sponsored Cover Ad

PSM - TV Dinners

Craigslist - Beware

How kids interpret the world....pass it along

Celebrating the sloth in all of us

Beautiful history for a product to a new market

Extra credit opportunity....Thursday night is free!

Monday, April 20, 2015

Tuesday, April 21, 2015 Now Wide Ruled....because college ruled has too many lines

QUOTABLE

Long Live Nessie!

ACT Question of the day
SAT Question of the day

SEMII

2.04 - Do the study guide. Upload it to your google docs

this is the first 15

2.05

During your pre-class readings, go ahead and open 2.05....third slide....click and read.

The anatomy of a fan

Seaworld PR

Rio - The olymplics and more

Blue Bell

MARKETING (2ND/3RD)

Pricing Project - check the dates and put them in your calendar. This next grade will be based on you turning it in on time. - I WILL NOT REMIND YOU

Test Obj 2 - open note - Tuesday - 4/21/15 - Obj 2 only

     Prepare a study guide. one page. One side. This is show for a homework grade
     Make sure you do it in Google docs.....share this blessed item with me....by Tuesday class time

Sniff, sniff, sniff...I smell an assessment on PLC soon....Thursday.
     You will need to draw and label it and superimpose the pricing and promotional guides on top of it

Finish 3.01 D   Ethics in Consumer packaging

Test:
2nd 85773044416

3rd   85770944416

Kidz Bop

Play-Doh...making a movie?

PSM - $200k SUV

Bandwagon

Call to action

PSM - apple watch

Extra credit opportunity....Thursday night is free!

Monday, April 20, 2015 The calendar resets, we begin again...on a Monday

QUOTABLE

The difference between mass and banality

Something doesn't have to be trite and dreadful to be popular, but often, popular things get this way.
In the 1980s, most of the cars made by General Motors were mediocre, unmemorable and poorly designed. They were also quite popular. By racing to the bottom, GM defended market share but ended up crippling themselves for generations.
Hot Wheels, Spaldinis and the original Monopoly game are classic toys, Platonic ideals of good design and idiosyncratic thought. On the other hand, the hyped toys of the moment fade away fast, because they're designed to shortcut straight to the lowest common denominator of the moment, not to earn their way up the ladder of mass.
Just because bad design and popularity sometimes go hand in hand doesn't mean they're inextricably linked.
The culture of compromise is often accepted as the price of mass. But in fact, this is the crowded road to popular acceptance, and it works far less often than the compromisers believe it will.

ACT Question of the day
SAT Question of the day

SEMII

2.03 - Do the study guide. Upload it to your google docs

this is the first 15

2.04 - cont/2.05

During your pre-class readings, go ahead and open 2.05....third slide....click and read.

The anatomy of a fan

Public Relations - Read and watch

Because it is fun

Hospitals moving to a new area?

Public Relations again!

Seaworld PR

MARKETING (2ND/3RD)

Pricing Project - check the dates and put them in your calendar. This next grade will be based on you turning it in on time. - I WILL NOT REMIND YOU

Test Obj 2 - open note - Tuesday - 4/21/15 - Obj 2 only

     Prepare a study guide. one page. One side. This is show for a homework grade
     Make sure you do it in Google docs.....share this blessed item with me....by Tuesday class time

Sniff, sniff, sniff...I smell an assessment on PLC soon....Thursday.
     You will need to draw and label it and superimpose the pricing and promotional guides on top of it

Finish 3.01 C Technology in PSM
Head toward 3.01 D   Ethics in Consumer packaging

READ - PSM - Mark Burnett

PSM - again

Because it is fun

Hospitals moving to a new area?

Kidz Bop