12/21/2012 The day the world did not end....

Quotables:

Bah, Humbug
       E. Scrooge



SEMII
More Survey Magic





HSM

Quiz

12/20/2012 One last day before the world ends....let's celebrate

Quotables:

Because I can.....


SEMII
Finish the Survey



3rd block
     ACT Question of the Day
     SAT Question of the Day


HSM
Perceptions.....really funny

12/18/2012

Quotables
Don't go around saying the world owes you a living. The world owes you nothing. It was here first.
Mark Twain

SEMII

Terrell's survey

Survey....day 3.

Presenting your results....

You will all be able to stand up in front of the class to
    1/ present your question
    2/ present your findings
    3/ share the limitations of your study
    4/ share your conclusions


Once finished.....begin the real survey study


      3rd block
           SAT question of the day
           ACT question of the day


HSM
Tests are under Document Manager

HSM Chap 14 15 16 Essays


HSM Chap 14 15 16 T/F #1-12
HSM Chap 14 15 16 MC #13 - 19
HSM Chap 14 15 16 MC # 20 - 26
HSM Chap 14 15 16 MC #  27 - 28
HSM Chap 14 15 16 MC # 29 - 36
HSM Chap 14 15 16 MC # 37 - 38
HSM Chap 14 15 16 MC # 39 - 44
HSM Chap 14 15 16 MC # 45 - 52
HSM Chap 14 15 16 MC # 53
HSM Chap 14 15 16 MC # 54 - 56

Quotables

SEMII
1st block surveys
Kevin - Music
Zach - Sports
Nic - School Rules
Edwards - Pro Athletes
DJ - Geographic sports fans
Blanton - Favorite.
Auto - Student
McCray - Ukulel
Alex - Rock climbing
Lanier - B-Ball
Caldwell - Survey
Dylan - Sporting events
Ron - Sports
Dion - survey
Ilhan - Survey



3rd block surveys
Bright - Sports
Owenby - Sports
Tapanga - Fashion
Spencer -
Moore - Music
Fiorello - School
Ibou - Sports & Teams
Stephen - Soda
King - Do you like sports?
Skarring - School sports
Lee - jedi knights
JJ - Soccer
Ashworth - Southwest sports
Kirk - Survey
Fahkar - Sports
Haley - Cafe food
Seth - Voltron





      3rd block
           SAT question of the day
           ACT question of the day

HSM

Barcode inventor dies

12/14/2012 Friday at least

Quotables
Success is simple. Do what's right, the right way, at the right time.
Arnold H. Glasow


SEMII
Perdue University guide to surveys and Questionarries


     3rd block
          SAT question of the day
          ACT question of the day

HSM
Just a bit of frivolity from Honda Fit - twist

Competitive advantage

Ikea

Polowers

The thief

PANKS

12/13/12 - An event out of control

Quotable

Design like Apple, but name like P&G

Apple's naming approach is inconsistent, it begs for lawsuits (offensive and defensive) and it shouldn't be the model for your organization. iPhone is a phone, iPad is a pad, iPod is a ... (and owning a letter of the alphabet is i-mpossible).
Procter and Gamble, on the other hand, has been doing it beautifully for a hundred years. Crisco, Tide, Pringles, Bounty, Duracell--these are fanciful names that turn the generic product (and the story we believe about it) into something distinct.
If you can invent an entire category, fabulous, that's an achievement. For the rest of us, resist the temptation to be boring or to be too aggressive. It's your name and you need to live with it

SEMII

Foray into Sampling and Surveys
Click here for moeny saving offers...er...survey examples

5.04 continue and finish

Quiz - Budgets from 5.03 and 5.04 through sampling

Survey - MSNBC/WSJ

Hurricane Sandy Relief

Tickets are expensive

Salesgenie....doing their research...two fold
Superbowl ad in question

5.05 if time


     3rd block
          SAT question of the day
          ACT Question of the day


HSM
Some good news on the tv front

Ads gone wrong

Soft drink ads

Review of what makes a successful ad and why you were good at the one you did.
....a reading from Gladwell.

Continue with Chap 16 and perhaps finish it as well.

12/12/12 hahha funny number

Quotables:
No matter how bad your day seems, just remember that someone out there has to clean the bathrooms at Taco Bell.
    meko2301


SEMII
Bob Costas...something to think about



     3rd block
           SAT question of the day
          ACT question of the day


HSM
Chap 15 quiz

Chap 14 quiz

Activity

Create a storyboard or ad for the product assigned below.  Your product must have a brand name.
Taboo items are given for each product type and cannot be used in the storyboard concepts.

Product                    Taboo words, Visuals, and Concepts
Deoderant                 Odor, underarm, perspiration, smell, sweat
Pain Reliever            Pain, aches, fever, child-proof cap, gel
Soft Drinks               Sugar-free, refreshing, thirst, swimwear, any celebrity


Now, create a second storyboard or ad for your product.  This time, however, you must use all of the words, visuals, and concepts that are listed in the right column.

Product                    Must-use Words, Visuals, and Concepts
Deoderant                 A romantic couple, monster trucks
Pain Reliever            A mother and child, oatmeal, homework
Soft Drinks               A cup of coffee, cookies, birthday cake


Once you have finished thises, please look up and understand the term semiotics.

Continue to Chap 16 if time.

12/11/12 Tuesday - What joy!

Quotables




SEMII
Hobbits, not Hobbits

Poor poor Belushi

JB...your time will come





    3rd block
          SAT Question of the day
          ACT question of the day



HSM
Culture - Public relations abound

Right to work

Oprah....doing it again.....the kingmaker

12/10/12 A new week ahead

Quotables:
A word to the wise ain't necessary - it's the stupid ones that need the advice.
Bill Cosby

SEMII
Tide targeting men

Other ads doing the same

Quizzes returned

Continue on 5.04.....surveys

     3rd Block
          SAT Question of the day
          ACT question of the day



HSM

Continue on in the chapter

12/7/2012 Friday

Quotable



SEMII
Charlotte Sports - Who thought it would bring in soooo much money

Quiz - Obj 5.03 and friends

Lucky Charms - magically delicious!

Coca Cola -

5.04

     3rd Block
          SAT Question of the Day
          ACT Question of the Day


HSM
Vocab test

Chap 16

Couple of commercials

12/6/12 Assessments tomorrow - best ye ask matey

Quotable:



SEMII
A name change in the works?

5 PR Campaigns

More PR Campaigns to be thankful for

     3rd Block
          SAT Question of the Day
          ACT Question of the day



HSM

December 5, 2012

Quotable:




SEMII




     3rd BLock
         SAT Question of the day
         ACT Question of the Day



HSM
Wow!  Real marketing in a real world.
please read as you come in....Lincoln

Lee Jeans....a real demographic

Sales Promotion, name recognition......Toys R Us Kid

Just a little foray into the best from 2012

12/4/12 Picture Day

Quotable

Picture day!
link for times
http://www.signupgenius.com/go/10C0945A8AE2BA13-club



SEMII
High School Eligibility....interesting read....read when you get in

Product Positioning

North Korea rocks!

ADA - from a different view

An event returns to Greensboro

     3rd block
          SAT Question of the day
          ACT question of the day


HSM
Products....by accident

Abercrombie and Fitch missed opportunity

Dec 3, 2012 - Three more weeks to Christmas....or sooner for Mayan people

Quotable
A man must live like a great brilliant flame and burn as brightly as he can. In the end he burns out. But this is far better than a mean little flame.
Boris Yeltsin

SEMII

5.03 wonderment
Vampire on loose in Serbia

Becher Suicide

Unicorn - for all of you my little pony fans

     3rd Block
          SAT Question of the day
          ACT Question of the Day


HSM
Social media infiltrated by coprations....say it ain't so Joe!

Finish Chap 14

Pass out tests, Remind me!

Friday - Just three more looooooooong weeks til Christmas!

Quotable

Everybody lies, but it doesn’t matter since nobody listens.
Unknown

SEMII
Quiz 5.02 - Good Luck!

Dress Code?  What?!?!?!?!    sounds exactely like you guys
Rules must abide even for MJ

Ted Talks....Perception shaping image....happiness, creativity

From 5.02....Perception impacts image
"Some researchers have reported that colors of odor stimuli affect identification of odors. Blackwell (1995) reported that participants misidentified orange flavor solution as lime when it was colored green. Morrot et al. (2001) found that red-colored white wine was identified as red wine by 54 tasters. Sakai (2004) found that almost all participants correctly identified a cola-flavored solution when it was colored dark brown, but that many participants misidentified a cola-flavored solution as orange or tea flavor when it was colored orange. On the other hand, an orange-flavored solution was correctly identified when it was colored orange, but it was misidentified as tea or grape flavor when it was colored dark brown. These results show there are many pairings of colors and flavors that show interactions, suggesting that these interactions occur t a cognitive level, not at a peripheral or physicochemical level."
     ~http://chemse.oxfordjournals.org/content/30/suppl_1/i244.full





     3rd Block
          SAT Question of the day
          ACT Question of the day


HSM
Wonderful Vocabulary!
Chap 14, 1, 2, 3 - but only 25 worth

Communication....signs, signs, everywhere signs

11/29/12 Interim Aftermath

Quotable




SEMII
Product Positioning......What?

Product Life Cycle

Baby names...hahahahaha


     3rd Block
          SAT Question of the day
          ACT Question of the day



HSM
A new product....just for you!

Product Life Cycle

Communication....signs, signs, everywhere signs

11/28/2012 Interim Day!

Quotable
Stupidity is also a gift of God, but one mustn't misuse it.
Pope John Paul II

SEMII
Finish 5.02
Interims
Maryland....all for the pursuit of Money


     3rd Block
          SAT Question of the day
          ACT Question of the Day


HSM

Energizer Bunny....put down that axe!

Test Look under Document Manager and find.......on your computer....the version you need to do.

HSM Chap 17,18 et al True False (#1-10)
HSM Chap 17-18 et al MC  (#11 - 19)
HSM Chap 17-18 et al MC (#20 - 30)
HSM Chap 17-18 et al MC (#31 - 38)
HSM Chap 17-18 et al MC (#39 - 42)
HSM Chap 17-18 et al MC (#43 - 46)
HSM Chap 17 18 et al MC (#47 - 54)

HSM Chap 17-18 et al Essays

Quotable
You can talk to your self and you can answer your self, but if feel the need to pardon yourself, that's when you know something's wrong.
                                                                ~Anonymous


SEMII

1st Block - 81956318346

Elliot - 82073918346

3rd Block - 81949718346

After the test....we get back into 5.02 
Interesting tidbit....Celebrity sports teams ownership


     3rd Block
          SAT Question of the day
          ACT Question of the day


HSM
OK, The great leader Murphy has heard you cries for a test and it shall come to pass...on Wednesday.
Chap 17, 18 + all of their friends.

Vocab on Friday...current chapter + 1,2,3


Prepare thy hearts and stead your soul for the devestation that will follow....er, sorry, good luck on these assessments.  I hope you study well.

Culture - Gender Neutrality
Hahahahahahahaha - Opinion Leaders in action
Continue with Integrated Marketing Communication
In your own time....the story of Hashima

Public Relations personified
Exxon Mobil.....raising gas prices one scholarship at a time
         Exxon Mobil...a bit deeper
Phillip Morris....from 1981
Phillip Morris...no really, we are good people doing good things.....like political donations

Nov 26, 2012 Tryptophan too much, sooooo sleepy

Quotable



SEMII
Fake Reviews...a way of life    
Endorsements.....or....Money, Money, Money, Money, Money!....Money!

Let's talk 5.02

Test on Obj 4 and before On Tuesday (before Lunch 3rd block) ~ 60 questions.


     3rd Block
          ACT Question of the day
          SAT question of the day


HSM
Hahahahahahahaha - Opinion Leaders in action
Deceptive what?  No, Sir, I meant every word

Chap 18 now done and over....Which chapter is next?

11.20.2012 Friday

....and in two days henceforth there shall be Turkey!

Welcome back to the next fun filled installment of school

SEMII

Hope for Hostess?  Go find out!

5.02, segmentation.

The assignment, 5 groups approx equal size (3-4), based on whatever criteria we discuss in class, I need you to segment the class.  What is segmentation?  It is simply the separating of the population into more manageable smaller, heterogeneous populations.......You called me what?.....No!, Hetero prefix meaning like or similar.  Let's see how many ways your group can do this.

Please write down your answer and turn it into Murphy.....you have 5 minutes from bell/announcements.

Let's recap 5.01 and continue on to 5.02.

If time, you get to help me with a very special event


HSM
I smell vocab!

Link will be up soon.
20 words from Chap 17 and 18....."oooooooo that smell!"

Finish Chap 18......what time remaining is yours.