Thursday, January 5, 2017

Friday, January 6, 2017 With all attention now focused on the weather...

Quotable 


When your phone uses you

Your smartphone has two jobs.
On one hand, it was hired by you to accomplish certain tasks. In the scheme of things, it's a screaming bargain and a miracle.
But most of the time, your phone works for corporations, assorted acquaintances and large social networks. They've hired it to put you to work for them. You're not the customer, you're the product. Your attention and your anxiety is getting sold, cheap.
When your phone grabs your attention, when it makes you feel inadequate, when it pushes you to catch up, to consume and to fret, it's not working for you, is it?
On demand doesn't mean you do things when the device demands.
 
~ Seth Godin

One to watch

The Green Giant Makes a return

Brother Dominic

                                                         
Word of the Day
Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD
                                                            
Marketing I

All - 
CTE Video and tutorial
        - Lower left (windows looking button)
        - All programs
        - NC Test
     [will open up a new window]
         Bottom right CTE test tutorial

   
1/
Begin studying for combined Vocab  - 20 words matching - Friday
3.01/3.03/3.04/3.06/3.07

Cards

Scatter

Matching test - 20 words 3.01/3.03/3.04/3.06/3.07
https://quizlet.com/folders/23201183/test?matching=on&prompt-with=1&limit=20


2/ To keep in reserve


Walmart - The high cost of a low price - Full Documentary (1:37)
3/ - Next Wednesday (regardless of inclement weather)

6/ Did you forget about meals? what about a per diem?
Let's say snacks during and the lunch is provided at Cowboys, Inc. All other meals must be addressed in your budget.

7/ Promoting your Business

Promotion Decisions (5 slides  …  click next)

Above and below the line promotion by Geoff Lancaster

https://www.ukessays.com/essays/marketing/above-and-below-the-line-promotion-by-geoff-lancaster-marketing-essay.php

8/ LAP - Razzle Dazzle


Razzle Dazzle Quiz

4.01 Razzle Dazzle - LAP Quiz (20)
http://www.quia.com/quiz/5857064.html


9/  4.01 Guided Notes

What is Public Relations


What is Institutional Advertising?


Inform, Persuade, Remind

Again

Again
http://www.adweek.com/adfreak/speed-rapper-dying-phone-battery-shocks-passersby-his-fast-talking-171143

10/ Know your options LAP 4.01 [5-111]


Quiz 4A Marketing - PR:002, Promotion Lap 4: Know Your Options
http://www.quia.com/quiz/5860969.html


10/


Top 4 promotional tactics (Promotional Mix)

The Promotional Mix….with Pictures

How to Establish a promotional Mix

Rehash

Marketing Communications
http://www.marketingteacher.com/lesson-store/#marketing-communications


11/
Quiz 4A Marketing - PR:002, Promotion Lap 4: Know Your Options

Spread the Word - LAP [5-113]

Quiz 4A Marketing - PR:003, Promotion Lap 10: Spread the Word
http://www.quia.com/quiz/5861130.html                                                                                                                                                       
HONORS STRATEGIC MARKETING
1/ What did Cedric Learn?  What did Kelsey Learn?
     What does this tell us about our:
                        Skills
                        Education
                        Learning style
                        Effort in this class

2/ Did you forget about meals? what about a per diem?
Let's say snacks during and the lunch is provided at Cowboys, Inc. All other meals must be addressed in your budget.


3/   Obj 7 - Chap 13 - Retailing 

4/  Obj 8 - Chap 4 - Developing a Global Vision

5/  Chap 13 Case Study - due by Monday 1st 5 of class
http://4ltrpress.cengage.com/mktg/0324616910_MKTG_Cases_Enricment_Module_WM.pdf

-Pricing Project
         Pricing Project - HSM
                 Due Jan 6th, online, before class

Wednesday, January 4, 2017

Thursday, January 5, 2017 A shortened week with inclement weather on the horizon....does it get better than this?

Quotable 


Related image


One to watch

The Green Giant Makes a return

Brother Dominic

                                                         
Word of the Day
Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD
                                                            
Marketing I

1/
Begin studying for combined Vocab  - 20 words matching - Friday
3.01/3.03/3.04/3.06/3.07

Cards

Scatter

Matching test - 20 words 3.01/3.03/3.04/3.06/3.07
https://quizlet.com/folders/23201183/test?matching=on&prompt-with=1&limit=20


2/ To keep in reserve


Walmart - The high cost of a low price - Full Documentary (1:37)

3/ - Next Wednesday (regardless of inclement weather)
4.01 Vocab Alpha

8/

Public Service Announcement!

4/  Obj 3 Practice Test (because I am cool - murphy)

5/ Must be done in Google Drive...sheets.

Please make label sections accordingly.  {Flights/Ground transportation; hotel; etc}
https://drive.google.com/open?id=1X1hrjB5iJNIjXgK5iG4bxbppWk-v6B68JE9q7xrBhnM


Make sure you have a running total.

You recently took a position with Cowboys, Inc.
We are planning a meeting to take place next Monday here at Southwest Guilford High School at 8:00 a.m.  This is an important meeting that will determine the future of this company.
You are given the task of setting up transportation and lodging to and from the meeting for each of the meeting attendees.
Participants are limited to one day of travel coming and one day going.  (no overnight travel).
The meetings will start next Monday at 8:00 a.m. and last four days.  The meetings will end on the fourth day at 5:00 p.m.
You have been given a budget of $2000.00 total for transportation to and from the meeting and lodging for all of our meeting attendees.
Guests must stay in 3 star or higher accommodations.
Guests must stay in single room accommodations...no doubles or multiple people in room.


Our Attendees:
John Weston, Pittsburgh, PA
Juan Garcia, San Antonio, TX
Kristine Cook, Des Moines, IA
Victor Hernandez, Little Rock, AR
Jennifer Richardson, Los Angeles, CA

6/ Did you forget about meals? what about a per diem?
Let's say snacks during and the lunch is provided at Cowboys, Inc. All other meals must be addressed in your budget.

7/ Promoting your Business

Promotion Decisions (5 slides  …  click next)

Above and below the line promotion by Geoff Lancaster

https://www.ukessays.com/essays/marketing/above-and-below-the-line-promotion-by-geoff-lancaster-marketing-essay.php


                                                                                                                                                       
HONORS STRATEGIC MARKETING
1/ Logistics Puzzle
Must be done in Google Drive...sheets. Alone, no combo groups.
1hr time limit. Must be submitted to me.
Please make label sections accordingly.  {Flights/Ground transportation; hotel; etc}
https://drive.google.com/open?id=1X1hrjB5iJNIjXgK5iG4bxbppWk-v6B68JE9q7xrBhnM


Make sure you have a running total.

You recently took a position with Cowboys, Inc.
We are planning a meeting to take place next Monday here at Southwest Guilford High School at 8:00 a.m.  This is an important meeting that will determine the future of this company.
You are given the task of setting up transportation and lodging to and from the meeting for each of the meeting attendees.
Participants are limited to one day of travel coming and one day going.  (no overnight travel).
The meetings will start next Monday at 8:00 a.m. and last four days.  The meetings will end on the fourth day at 5:00 p.m.
You have been given a budget of $2000.00 total for transportation to and from the meeting and lodging for all of our meeting attendees.
Guests must stay in 3 star or higher accommodations.
Guests must stay in single room accommodations...no doubles or multiple people in room.


Our Attendees:
John Weston, Pittsburgh, PA
Juan Garcia, San Antonio, TX
Kristine Cook, Des Moines, IA
Victor Hernandez, Little Rock, AR
Jennifer Richardson, Los Angeles, CA

2/ Did you forget about meals? what about a per diem?
Let's say snacks during and the lunch is provided at Cowboys, Inc. All other meals must be addressed in your budget.


3/   Obj 7 - Chap 13 - Retailing 

4/  Obj 8 - Chap 4 - Developing a Global Vision

5/  Chap 13 Case Study - due by Monday 1st 5 of class
http://4ltrpress.cengage.com/mktg/0324616910_MKTG_Cases_Enricment_Module_WM.pdf

-Pricing Project
         Pricing Project - HSM
                 Due Jan 6th, online, before class

Tuesday, January 3, 2017

Wednesday, January 4, 2017 either 9, 5, or maybe 4 days left, let's go with 5

Quotable 


The choice

Attitude is the most important choice any of us will make. We made it yesterday and we get another choice to make it today. And then again tomorrow.
The choice to participate.
To be optimistic.
To intentionally bring out the best in other people.
We make the choice to inquire, to be curious, to challenge the status quo.
To give people the benefit of the doubt.
To find hope instead of fear in the face of uncertainty.
Of course these are attitudes. What else could they be?
And of course, they are a choice. No one does these things to us. We choose them and do the work (and find the benefits) that come with them.
~ Seth Godin


                                                         
Word of the Day
Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD
                                                            
Marketing I

1/
Begin studying for combined Vocab  - 20 words matching - Friday
3.01/3.03/3.04/3.06/3.07

Cards

Scatter

Matching test - 20 words 3.01/3.03/3.04/3.06/3.07
https://quizlet.com/folders/23201183/test?matching=on&prompt-with=1&limit=20


2/



3/

Types of Wholesale Distribution and Sales Channels

Types of Distribution

4/
Welcome to Newtown. It sits 25 miles from Commerce Town, 10 miles away from Friesner Airport, and 35 miles away from Poshbury.
Floor-Mart are considering where to put their new store. Their store will sell groceries and provisions 24 hours a day (at a premium price of course).They have three options, each one is considered below. You must recommend a place for the position of the new store.

Which place would you recommend to Floor-Mart? Justify your recommendations.
Place Exercise
  • This site is next to Commerce Town. It has very few inhabitants. However 7,000 people travel there everyday to go to work. It already has a competing store (C). There are plans to build low cost housing in the area.
  • This site is very close to the exclusive Poshbury. It has 1,000 very exclusive, wealthy inhabitants. There is no competition in the locality.
  • This site is close to Newtown. However the 7,000 of the 10,000 citizens of Newtown work in Commerce Town and spend little time at home during the working week. This site site some 5 miles away from Newtown and 4 miles away from the growing Friesner Airport. It is situated on the only road between Friesner airport and Newtown.


7/


                                                                                                                                                       
HONORS STRATEGIC MARKETING
1/  Obj 7 - Chap 12 - Marketing Channels and Supply Chain Management

2/  Obj 7 - Chap 13 - Retailing

3/  Obj 8 - Chap 4 - Developing a Global Vision


-The next OCE will be Carolina Thrift
             Due Dec 19th before class, via email, or considered late...2 pts/day
-Pricing Project
         Pricing Project - HSM
                 Due Jan 6th, online, before class