9/3/14 Smells like an assessment!!!

Quotable

                                                                           

SEMII

This Friday - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

Tim ....come and see me

 

 Kevin Durant - A Nike star once more

 

1.02 - Legal Issues

Logo issues

A great endorsement!

One of the great things about SEMII is tha ability to understand more fully the scope and depth of an event.

Throughout this semester, you will be charged with attending three different events outside of school.  Details to follow, but two questions remain to start.....
Where can you volunteer?  observe?

 

Quiz on Sports agents tomorrow - 5 questions

                                                                                                                             

HSM

The 5 conditions of Exchange....One lucky member will give testimony to this one compilation of fact

Ashlyn and Colten to Cooke's class for pre-test

When is that test again?? - Thursday...Chap 1 & 2

 

Tesla....doing battle again, this time in GA

Did someone say SBU?

Logo issues

Food for thought

Quiz Chap 3/19 on Tuesday, test by the end of the week.

Vocab Chap 3 Friday

This Friday - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

Chap 2 in a day...maybe 2

                                                                                                                             

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing

Logo issues

Yum!!! Delicious

  This Friday - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

1.01 ppt - Continued   and then on to 1.02

a quiz you say???  about what??  oh, the 6 functions of Marketing....Should have seen that coming!

SWOT - Urban Outfitters...................Cover Letters

Assignment Change!!!

Due Wednesday....Powtoon - create and publish

                       email link to :  murphyk2@gcsnc.com with your complete name

                                     Name: First name Last initial.....not your whole name!

                                              S - Strengths

                                                           1 paragraph

                                              W - Weaknesses

                                                          1 paragraph

                                              O - Opportunities

                                                           1 paragraph

                                              T - Threats

                                                          1 paragraph

9.2.14 Welcome to September....Meet the teacher tonight!

Quotable

                                                                           

SEMII

Obj 1.01 -Sports Agents....still

The Dotted Line link - Finish

This Friday - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

Preview 1.02

What events are coming up?
Where can you volunteer?  observe?

                                                                                                                             

HSM

The 5 conditions of Exchange....Three Lucky members will stand and deliver

Understanding your markets....Demography

a 77 year old brand tries to renew itself

Project due Tuesday......40-45 sec powtoon introduction of you, hopes, college vision, what makes you....well you.   In short, in the timeframe alloted, I want to see the beginnings of your brand. 

       Use a stock template

       Use different crossfades

       Use the basic characters

       40-45 secs.....you can shorten the slides to make the time

Quizlet.com - sign up - most of you have done this....yeah!

When is that test again??
Practice Test Chap 1 is having technical difficulties and will be posted tonight

This Friday - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

Chap 2 in a day

                                                                                                                             

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing

1st and only bonus opp!!!    Vocab rehash!   - 1.01   15 terms

Sign up for Quizlet with an account!!!! it will help you

  This Friday - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

Who is your market? 

Inside the mind of a brand

1.01 ppt - Continued

SWOT - Urban Outfitters...................Cover Letters

Assignment Change!!!

Due Wednesday....Powtoon - create and publish

                       email link to :  murphyk2@gcsnc.com with your complete name

                                     Name: First name Last initial.....not your whole name!

                                              S - Strengths

                                                           1 paragraph

                                              W - Weaknesses

                                                          1 paragraph

                                              O - Opportunities

                                                           1 paragraph

                                              T - Threats

                                                          1 paragraph

8/29/2014 Blessed Friday....regardless of the time

Quotable

                                                                                  

SEMII

 

 http://sportsbiz.tumblr.com/

Obj 1.01 -Sports Agents....still

The Dotted Line link

 

Due Friday (next) - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

                                                                                                                             

HSM

The 5 conditions of Exchange....Two lucky members will stand and deliver

http://marketing-now.tumblr.com

Understanding your markets....Demography

a 77 year old brand tries to renew itself

Project due Tuesday......40-45 sec powtoon introduction of you, hopes, college vision, what makes you....well you.   In short, in the timeframe alloted, I want to see the beginnings of your brand. 

       Use a stock template

       Use different crossfades

       Use the basic characters

       40-45 secs.....you can shorten the slides to make the time

Quizlet.com - sign up - most of you have done this....yeah!

Pre-test today
 

Due Friday (next) - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

 

                                                                                                                             

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing

  http://marketing-now.tumblr.com/

Vocab today!   - 1.01   15 terms

 

Sign up for Quizlet with an account!!!! it will help you

 

Due Friday (next) - worth a homework and a quiz grade - Sign up for parent assist - show me on Friday....no late entries please.

 

Who is your market? 

 

Inside the mind of a brand

1.01 ppt - Continued

 

SWOT - Urban Outfitters...................Cover Letters

Due Tuesday that we return....typed and emailed to me.....Define your personal SWOT as related to your academic career

                       send to :  murphyk2@gcsnc.com

                       1 page in the format:

                                     Name:

                                              S - Strengths

                                                           1 paragraph

                                              W - Weaknesses

                                                          1 paragraph

                                              O - Opportunities

                                                           1 paragraph

                                              T - Threats

                                                          1 paragraph

8/28/2014 Thursday.....vocab for some, prep for test for others

Quotable

                                                                                  

SEMII

 

DECA....Where it is at!

  http://sportsbiz.tumblr.com/ - anything worth discussing?

Obj 1.01 -Sports Agents

The Dotted Line link

 

 

                                                                                                                             

HSM

The 5 conditions of Exchange....Best you know it

 

DECA....Where it is at....with benefits


http://marketing-now.tumblr.com/ - anything worthwhile?

Project due Tuesday......40-45 sec powtoon introduction of you, hopes, college vision, what makes you....well you.   In short, in the timeframe alloted, I want to see the beginnings of your brand. 

       Use a stock template

       Use different crossfades

       Use the basic characters

       40-45 secs.....you can shorten the slides to make the time

Quizlet.com - sign up, (later tonight) download to your phone

Honda Fit

Pre-test on Friday

Vocab Chap 1
 

 

 

                                                                                                                             

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing

DECA....Where it is at!

 http://marketing-now.tumblr.com/ - Anything worth discussion?

Scary ad...a throw back

Jockey....oh yeah, that underwear company...I have heard of that!

Vocab on Friday - 1.01   15 terms

1.01 ppt

8/27/2014 Glad those first two days are over! How awkward?!?!?!

Quotable
“Patience is power.
Patience is not an absence of action;
rather it is "timing"
it waits on the right time to act,
for the right principles
and in the right way.”
― Fulton J. Sheen 

 

“No pain that we suffer, no trial that we experience is wasted. It ministers to our education, to the development of such qualities as patience, faith, fortitude and humility. All that we suffer and all that we endure, especially when we endure it patiently, builds up our characters, purifies our hearts, expands our souls, and makes us more tender and charitable, more worthy to be called the children of God . . . and it is through sorrow and suffering, toil and tribulation, that we gain the education that we come here to acquire and which will make us more like our Father and Mother in heaven.”
― Orson F. Whitney

                                                                                  

SEMII

 

DECA

Go to NCDECA and explore what this organization is about.

5 bullet points please in a word doc

  http://sportsbiz.tumblr.com/ - anything worth discussing?

Obj 1.01 - positioning a product

 

 

                                                                                                                             

HSM

DECA

Go to NCDECA and explore what this organization is about.

5 bullet points please in a word doc


http://marketing-now.tumblr.com/ - anything worthwhile?

Project due Tuesday......40-45 sec powtoon introduction of you, hopes, college vision, what makes you....well you.   In short, in the timeframe alloted, I want to see the beginnings of your brand. 

Quizlet.com - sign up, (later tonight) download to your phone

Pre-test on Friday

 

Chap 1 discussion

 

 

                                                                                                                             

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing

DECA

Go to NCDECA and explore what this organization is about.

5 bullet points please in a word doc

 http://marketing-now.tumblr.com/ - Anything worth discussion?

Quizlet.com - sign up, (later tonight) download to your phone

Vocab on Friday - 1.01   15 terms

1.01 ppt

8/25/2014 Welcome Back!!! Aren't You Excited?

Quotable

http://sethgodin.typepad.com/seths_blog/2014/07/this-is-ours.html

 

and please, as you read it, be smarter than your neighbor.

SEMII

 

Welcome!

Click and read the quotable link above

go to:  1marketingteacher.blogspot.com

bookmark both the one above and http://sportsbiz.tumblr.com/

Go to
School website
       Staff
                 CTE
                              Keith Murphy
                                                  SEMII

Powtoon intro

Quizlet.com - sign up, (later tonight) download to your phone


Vocab on Thursday or Friday of this week.

Tuesday preview: DECA

 

 

                                                                                                                             

HSM

Welcome!

Click and read the quotable link above

go to:  1marketingteacher.blogspot.com

bookmark both the one above and http://marketing-now.tumblr.com/

Go to
School website
       Staff
                 CTE
                              Keith Murphy
                                                  Honors Strategic Marketing

Powtoon intro

Quizlet.com - sign up, (later tonight) download to your phone

Books will be handed out tomorrow
Test - First three chapters on Friday 30 questions....best you ask me about the format

Tuesday preview: DECA

 

 

                                                                                                                             

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing

Welcome!

We have second lunch....don't get too excited....it is still school food

Click and read the quotable link above

go to:  1marketingteacher.blogspot.com

bookmark both the one above and http://marketing-now.tumblr.com/

Go to
School website
       Staff
                 CTE
                              Keith Murphy
                                                  Marketing

Powtoon intro

Quizlet.com - sign up, (later tonight) download to your phone

Vocab on Thursday or Friday of this week.

Tuesday preview: DECA

6/6/2014 Now....the last day with your glowing faces

Quotable

The number #1 reason to focus

You will care more about the things that aren't working yet, you'll push through the dip, you'll expend effort and expose yourself to fear.

When you have a lot of balls in the air, it's easy to just ignore the ones that make you uncomfortable or that might fall.

Success comes from doing the hard part. When the hard part is all you've got, you're more likely to do it.

And this is precisely why it's difficult to focus. Because focusing means acknowledging that you just signed up for the hard part.

Marketing

 

 

 Exam Review

Atlantis The Palm Dubai

Dominos Steady Pizza

 

Marketing Research is tough

 

Lego

 

 

 

 

 

 

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing Management  

Questions?  anybody? Anybody? Bueller?  Bueller?

 

http://money.cnn.com/2014/06/04/news/economy/jobs-report-recovery/index.html?section=money_topstories&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+rss%2Fmoney_topstories+%28Top+Stories%29

 

 

6/5/2014 - No Seniors, now we can have fun!

Quotable

Clarity vs. impact

Sometimes you can have both, sure, but often, being crystal clear about categorization, topic sentences and the deliverable get in the way of actually making an impact.

If you can make change with a memo containing three bullet points, then by all means, do so.

The rest of the time, you might have to sacrifice the easy ride of clarity for the dense fog of telling stories, using inferences, understanding worldviews and most of all, engaging in action, not outlining the details. of a hypothetical interaction.

It turns out, humans don't use explanations to make change happen. They change, and then try to explain it.

Marketing

 

 

 Exam Review



Corporate Goodwill.....Public Relations 

Promo Hype

 

Go to Paris or Die alone!

 

 

 

 

 

 

 

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing Management  

Questions?  anybody? Anybody? Bueller?  Bueller?

 

How much to make you happy?

 

Promo hype

 

 

 

6/4/2014 Seniors....sniff sniff, underclassmen, You are with me for a while

Quotable

Seek scarcity

If you're managing a project, figure out what the scarce resource is (it's not usually money). Climbing Everest? It's warmth and weight you care about, not how much the sleeping bag costs.
If you're creating a business, figure out what contribution you make and what you offer that your competitors can't. If 1,000 people can provide typing services the way you do, don't expect to get paid a premium.
Scarcity creates value.

Marketing

 

 

 

Test

1st Block

85148336824

4th Block

85150036824



Corporate Goodwill.....Public Relations 

 

 

 

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing Management  

Any Questions?

 

6.04-6.06

6/3/2014 Tuesday. 4 more days underclassmen. 2 more days seniors

Quotable

The people who started Staples didn't do it...

because they love office supplies.

They did it because they love organizing and running profitable retail businesses. They love hiring and leasing and telling a story that converts prospects into customers. Postits are sort of irrelevant.

You shouldn't become a middle school math teacher because you love math. You should do it because you love teaching.

I hope Staples has a senior buyer who actually does love office supplies. I hope that textbooks get written by people who love, really love, the topic they're writing about. It's easy, though, to fool ourselves into believing that going up the ladder means we get to do more of the thing we started out doing.

It's often the case that the people we surround ourselves with (and the tasks we do) have far more to do with job satisfaction and performance than the subject of our work.

Marketing

We have done

3.01 - PSM

3.03 - Brand

3.02 - Competitive Advantage

3.04 - Pricing 

3.05 - Channels

4.01   Promotion

4.02 - Promotional Channels

4.03 - MIM

4.04 - Marketing Research
4.05 - Marketing Research Cont
4.06 - Data Collection

 

 Insider Trading

part deux

Sales Promotion

Viral hopes

 

Quizlet 1.01

 

 

 

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing Management  

4.01 - Channel Management

4.02 - Behavorial theories/management theories

4.03 - Prospecting

4.04 - Customer Personalities

5.01 - Promotion

5.02 - Stress Management

5.03 - Public Relations

5.04 - Trade Shows and Conventions
5.05 - Promotion

6.01 - Cost/Profit Relationship

6.02 -

 

Sales Promotion

 

MM - 1.01 Quizlet

June 2, 2014 June?!? Seriously??? It is almost over? Seniors, I need three more days!

Quotable

Treating people with kindness

One theory says that if you treat people well, you're more likely to encourage them to do what you want, making all the effort pay off. Do this, get that.

Another one, which I prefer, is that you might consider treating people with kindness merely because you can. Regardless of what they choose to do in response, this is what you choose to do. Because you can.

Marketing

We have done

3.01 - PSM

3.03 - Brand

3.02 - Competitive Advantage

3.04 - Pricing 

3.05 - Channels

4.01   Promotion

4.02 - Promotional Channels

4.03 - MIM

4.04 - Marketing Research
4.05 - Marketing Research Cont
4.06 - Data Collection

 

 

Ethics in data - Sprint

PSM - Apple

 Motorola - PSM, Publicity, Advertising, er, everything!

Repositioning and Social Media

Social Media

 Nestle - Wow!  That's a crap load of money

Non-Profits and Horses....everybody loves horses!

 

 

 

 

Bonus Others

ACT Question of the day

SAT Question of the day

                                                                                                                            

Marketing Management  

4.01 - Channel Management

4.02 - Behavorial theories/management theories

4.03 - Prospecting

4.04 - Customer Personalities

5.01 - Promotion

5.02 - Stress Management

5.03 - Public Relations

5.04 - Trade Shows and Conventions
5.05 - Promotion

6.01 - Cost/Profit Relationship

 

Protesting/Picketing