Marketing: November 13, 2014 Thursday and baby it's cold....er....cooler outside

Thursday, November 13, 2014

SEMII

First 10 minutes of class....finish study guides for 2.01

2.05 next up

Last 15 of class, 2.02 guided study

Quiz on 2.01 - 2.04 on Friday

Yet another jab at Ambush Marketing.....best you know what it is.....it is in the notes

NHL and ad space

Brand Marks

Spotify and Taylor Swift part ways....I smell an agent

Shamoo!!!! oh no!!!!!!!!!!!!!!!!

http://www.adweek.com/news/advertising-branding/unilever-claims-organic-startup-just-mayo-not-really-mayo-lawsuit-161361

http://www.adweek.com/adfreak/cam-newton-get-primal-beats-dre-help-kendrick-lamar-161364

Quiz on Friday.....Chap 17/18/and 14 up through yesterday

Chap 14

Chuck Norris Style comments....hilarious just to picture cowboy doing it.

Reshoot Cowboy and Let it go....I need two minutes of material.....we will chat

Public Relation.....

Family dynamics....#everybody wants a cause

Conspicuous consumption

and yes, we follow the numbers

Bonus Others

ACT Question of the day

2.09 almost finished....so.......guided notes.

First thirty of class...no talking....finished 2.09 guided notes.

Most of you were only half way done....you are welcome

Should you insist upon talking, points will be deducted from your work......chose your seat wisely...move if you need to do so.

I will verify while you are away at lunch

Quiz looming....Friday - 2.06-2.09

After lunch

2.09 Money Matters.....#'s 7-12. First 10 minutes - again, I will answer questions.

Short Quiz on numbers after lunch Friday

HW for tonight...sales calculations....must show work.....I will hand out sheet....If I see you working on it in class, you will earn a zero