3/28/2013 Spring Break! per the bunny

Quotable:

Create a vacuum, don't fill it

On the path from awareness to a sale, the marketer has to create a vacuum.

The goal of that short film or that sales letter or that invitation to a seminar shouldn't be to answer every question and completely describe what's on offer. No, effective marketing amplifies awareness of a problem or an opportunity, a problem the product or service solves or an opportunity it creates.

I know it's tempting to sell with bullet points and an overwhelming amount of data. It gets you off the hook and requires little in the way of creativity or guts. Storytelling requires both.

Marketing Management

Test !
1st Block - 81898622984
3rd block - 81871222984

Coffee Shop - highest total for 14 days!  Top ten receive bonus!

Best you check your parent assist for missing grades and time owed

:)

Dionne Warwick - Budget woes

3rd Block

ACT Question of the day
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Honors Strategic Marketing