2/5/13 Tuesday, but a beautiful one at that

Quotable

"We don't need to make it better"

Improvement comes with many costs.

It costs time and money to make something better. It's risky, as well, because trying to make something better might make it worse. Perhaps making it better for the masses makes it worse for the people who already like it. And risk brings fear, because that means someone is going to be held responsible, and so the lizard brain wants out.

Which is why, unless there's an urgent reason to make something better right now, most organizations naturally don't volunteer to improve.

Operating systems, government programs, established non-profits, teachers with tenure, market leaders, businesses with long-standing customers--these organizations are all facing an uphill battle in creating a culture where there's an urgency to improve.

Just because it's uphill doesn't mean it's hopeless, though. One of the most essential tasks a leader faces is understanding just how much the team is afraid of making things better (because it usually means making things worse--for some people).


Marketing Management

Vocab 1.03 on Thursday
Think back briefly to our conversation in class concerning Attitudes and Beliefs.
Now read the Quotable and put yourself in the thought.
Our perception and ultimately our beliefs dictate there is already perfection in side of us and in time it either has or will come our nuturally...we needn't do anything special to reveal the diamond inside.  The problem then lies not in us, but rather, in others that they cannot see the value of what we have to offer the world.  We know (think) we shine like the sun.  Others are simply blind to that fact.

Wake up genious!  "The woods are lovely, dark, and deep, But I have promises to keep, And miles to go before I sleep, And miles to go before I sleep."       ~Robert Frost brings us these lines telling us there is always more to do both inside our own and beyond.  Don't expect others to see your self worth.  Make it plain, make it evident, make it shine in the darkness, not just when you shine light on yourself.

Open and Continue 1.03

3rd Block
ACT Question of the day
SAT Question of the day


Honors Strategic Marketing

Thank goodness we finished that pre-test!
Yu and Wheeler...you guys will need to do it with either Hammersley or Rice when you return.

A bit of a respite....superbowl 47

Wow, what insite in an article.....Virgin America

Let's finish up Chap 2