Monday, November 30, 2015 Alas, November is fading as December comes into Focus

Quotable
 
Unconscious Consumption

What did you buy?

and

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock

Black Friday not as special?
This will take forever....but knock yourselves out!  Note Stickiness....a great concept
Black Friday in review
Thank you
Peek-a-boos
Totally pointless, but catchy! 

A gift for you.
     Read and do a write up by Wednesday.  In class wouldn't be smart, in fact, it would be rather stupid.  google drive and share with me.
     One page on what you learned from this

3.03 Continue

I now want to become a professional cuddler, this to add to my long list of personal accomplishments.

Everyday....Pricing Project!!!!!
PLEASE NOTE!  ------- through the 29th, 15% + Free Shipping on everything
Today's pricing?!?!?!?!   Let's see what it has in store for us

                                                                                              

Honors Strategic Marketing

Countdown clock

Black Friday not as special?
This will take forever....but knock yourselves out!  Note Stickiness....a great concept
Black Friday in review
Thank you
Peek-a-boos
Totally pointless, but catchy! 

Global Economies are a changing
          In short.  Read for tonight and write what you have learned.  Due by Wednesday.  In class wouldn't be smart, in fact, it would be rather stupid.  google drive and share it with me.  One page will be sufficient unless it is not.

OCE issued.  Let's decide on the next one....I think Aldi's

Chap 17/18 tests.....await for you on your desktop

Tuesday (Friday) November 24, 2015 Car dealership but a memory, but a good lesson learned.

Quotable

All cases are special cases

The art of the successful institution is figuring out which cases are special enough to deserve a fresh eye.
It's virtually impossible to scale an institution that insists on making a new decision every time it encounters a new individual. On the other hand, what makes a bureaucracy stupid is its insistence that there are no special cases.
They're all special. The difficult work at scale is figuring out which ones are special enough.
And, if you want to be seen and respected and sought out as the anti-bureaucracy, there's your strategy: All cases are special cases.
Good judgment, it turns out, is very difficult to boil down to a few pages in a rulebook.


So.....
Click here and tell me what it means.  Please give me substance!

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
Social embrace for the holidays

A beautiful short
Integration, interaction
Even more

Slug Slime Presented??

3.01 wrap up, 3.03 begin


Everyday....Pricing Project!!!!!
PLEASE NOTE!  ------- through the 24th, 10% + Free Shipping on everything

                                                                                              

Honors Strategic Marketing

Countdown clock

OCE revisited

Chap 17/18 tests.....await for you on your desktop

Monday, November 23, 2015 Elastic Pants, Check! Notch another hole in the belt, check! Top button undone, check!

Quotable

Seth Godin explains a beautiful concept of why Marketers are here....why we are here

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
Brand PRomise from General Mills 
Barnes and Noble.... Bringing people together
Scion and those great Stock Photo People 

Now tell me what this is depicting

Slug Slime Continued!

Another iteration

Everyday....Pricing Project!!!!!
PLEASE NOTE!  Today through the 24th, 10% + Free Shipping on everything

                                                                                              

Honors Strategic Marketing

Countdown clock






Brand PRomise from General Mills 
Barnes and Noble.... Bringing people together
Scion and those great Stock Photo People 
Now tell me what this is depicting

Challenge

OCE Due Nov 23

Pricing Project Unveiled

Chap 18 finished.  As promised, Test on Pricing tomorrow!  That with a few friends (last 3 chaps covered.

What chapter now?

Friday, November 20, 2015 At last, A Friday you can beleive in

Quotable

It’s a rare person who wants to hear what he doesn’t want to hear.

Dick Cavett

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock

Almost a PSA, but not
Content and PLexpansion
Viral, but not in a bad way
Google Street....on a plane

No Vocab this week.

Another iteration

Everyday....Pricing Project!!!!!

                                                                                              

Honors Strategic Marketing

Countdown clock
Almost a PSA, but not
Content and PLexpansion
Viral, but not in a bad way
Google Street....on a plane


OCE Due Nov 23

Let's play with the 4 p's of marketing

Pricing Project Unveiled

Chap 18 ....  still!

Thursday, November 19, 2015 Not enough words for a decent title

Quotable

People often say that motivation doesn’t last. Well, neither does bathing.  That’s why we recommend it daily.

Zig Ziglar

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
No Soup for You!
Once
Repositioning, MArket Development, Geographic layering, dude! 
Don't be a rat!
So tell me what we want, what we really really want
Warburton's second christmas time commercial....even bigger!
Small but mighty

No Vocab this week.

Edhead - PSM
Yet another exercise in futility
Another iteration

Everyday....Pricing Project!!!!!

                                                                                              

Honors Strategic Marketing

Countdown clock
No Soup for You!Once
Repositioning, MArket Development, Geographic layering, dude! 
Don't be a rat!
So tell me what we want, what we really really want
Warburton's second christmas time commercial....even bigger!
Small but mighty
 

Pricing

OCE Due Nov 23

Let's play with the 4 p's of marketing

Pricing Project Unveiled

Chap 18 ....  still!

Wednesday, November 18, 2015 Viewing ahead, reflecting behind, we still remain

Quotable

Some people feel the rain.  Others just get wet.


Roger Miller

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
The birth of a growing legion
The Price of Happiness

No Vocab this week.
Still working on 3.01.
    3.01-a & b  finished.....guided notes would be nice
    continue with 3.01-c and d

Everyday....Pricing Project!!!!!

                                                                                              

Honors Strategic Marketing

Countdown clock
The birth of a growing legion
The Price of Happiness

OCE Due Nov 23

Chap 17 vocab

Pricing Project Unveiled

Chap 18 onward!

Tuesday, November 17, 2015 So tired, but this is a short week afterall....only 4 days remaining...oh no! Interims!

Quotable

My therapist told me the way to achieve true inner peace is to finish what I start.
So far I’ve finished two bags of M&Ms and a chocolate cake.
I feel better already.

Dave Berry

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
Translation and communication....a lesson in bothBlatant Heartstring
Real impacting fiction
Escapism
Brain Fart

No Vocab this week.
Still working on 3.01.
    3.01-a finished.....guided notes would be nice
    continue with 3.01-b

Everyday....Pricing Project!!!!!

                                                                                              

Honors Strategic Marketing

Countdown clock

Multiplier effect
Translation and communication....a lesson in both
Blatant Heartstring
Real impacting fiction
Escapism
Brain Fart


OCE Due Nov 23

Pricing Project Unveiled

Chap 17 - Price finished.  Notes would be helpful
Chap 18 onward!

Monday, November 16, 2015 Sports Awards, but other than that, just another Monday

Quotable

Surveys and focus groups

It doesn't matter what people say. Watch what they do.
The story is told of a focus group for a new $100 electronic gadget. The response in the focus group was fabulous, people all talked about the features of the new device with excitement.
At the end of the session, the moderator said, "thanks for coming. As our gift to you, you can have your choice of the device or $25."
Everyone took the cash.
Surveys that ask your customers about their preferences, their net promoter intent, their media habits--they're essentially useless compared to watching what people actually do when they have a chance. The media wastes their time and ours handicapping politics based on polls, on changes in polls, on expectations based on polls—it's sad. Polls are always wrong.
The best part of show & tell has never been the telling part.

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock


Millennials' spending fir the holiday
Infographic about infographics
Anger
Ideal pet
Uncle Drew
Office Depot
Target

Everyday....Pricing Project!!!!!

Vocab on hold until we catch up                                                                                                 .

3.01

                                                                                              

Honors Strategic Marketing

Chap 10/11 combo on Friday After the test


Countdown clock

Millennials' spending fir the holiday
Infographic about infographics
Anger
Ideal pet
Uncle Drew
Office Depot
Target



Multiplier effect

OCE Due Nov 23

Pricing Project Unveiled

Chap 17 - Price

Friday, November 13, 2015 Good luck to the Cowboys! Friday the 13th rocks!

Quotable

The initiator

For each person who cares enough to make something, who is bold enough to ship it, who is generous enough to say, "here, I made this,"...
There are ten people who say, "I could have done it better."
A hundred people who say, "Who are you to do this?"
A thousand people who say, "I was just about to do that,"
and ten thousand people who don't care at all.
And all of that is okay, because the person we need, the one we cherish, the one we would miss, is the first person, the initiator, the one who cares.
Thanks for shipping your work.

 

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
360 degreee ads.....cool(er) [if I had a tablet]
Mog the cute little kitty?!?!?!?
Fun to read....Google autocomplete
Laura Croft
Slurpee Cup!
Freebooting
Oct's Facebook's conversation
The Sweet Spot

Everyday....Pricing Project!!!!!

Vocab on hold until we catch up                                                                                                 .

3.01 begins
Obj 1 and 2 test on Wednesday

Let's say Quiz on Friday on 2.09

                                                                                              

Honors Strategic Marketing

Chap 10/11 combo on Friday After the test

  Friday test
Chap 9,10,11 only


Countdown clock
360 degreee ads.....cool(er) [if I had a tablet]
Mog the cute little kitty?!?!?!?
Fun to read....Google autocomplete
Laura Croft
Slurpee Cup!
Freebooting
Oct's Facebook's conversation
The Sweet Spot

Multiplier effect

OCE Due Nov 23

Pricing Project Unveiled

Chap 17 - Price

Thursday, November 12, 2015 An Early morning to begin such a learned day

Quotable
Seth Godin
Think in terms of your work and focus while still in school.....hasn't improved in a while, in fact, still is spiraling

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock

Walmart announces.....the gauntlet has been thrown
Now this is Christmas
MIM - A backlash coming?


Everyday....Pricing Project!!!!!

Vocab on hold until we catch up                                                                                                 .

Begin and finish 2.09, pop over to 2.11 and then we complete 1st nine week material
(best you begin with guided notes)

Let's say Quiz on Friday on 2.09

                                                                                              

Honors Strategic Marketing

Chap 10/11 combo on Friday

Thurs test
Chap 9,10,11 only


Countdown clock

Walmart announces.....the gauntlet has been thrown
Now this is Christmas
MIM - A backlash coming?



OCE Due Nov 23

Pricing Project Unveiled

Let's talk Penny Path Cafe and Crepe Shop tonight @ 6pm

Chap 17 - Price

Tuesday, November 10, 2015 Surprise 2x! Tomorrow we are off! and one more hideen wonderment

Quotable
Certain Failure

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock

Paid? Influencers
Discussion.....do we look to be offended now? 
Nutella - An indepth look at the delicious product
Harvey Nichols delivers in time for the holidays
Adult Coloring
 

Everyday....Pricing Project!!!!!

Vocab!
3.01 scatter
3.01 Vocab test                                                                                                     .



           
Begin and finish 2.09, pop over to 2.11 and then we complete 1st nine week material
(best you begin with guided notes)

Let's say Quiz on Thursday on 2.09
                                                                         

Wilson - 2.03 today!

                                                                                              

Honors Strategic Marketing

Chap 10/11 combo on Friday

Thurs test
Chap 9,10,11 only


Countdown clock

OCE Due Nov 23

Pricing Project Unveiled

Let's talk Penny Path Cafe and Crepe Shop
             Janice, what is a Crepe

Chap 17 - Price

Monday, November 9, 2015 A breath of fresh ari, the clean crispness of the fall weather, er.....what's with all of this rain?

Quotable

Variations on Stupid

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock



Give People what they want.....content!
Google, oh how you complete me!
Cause marketing, cause movie #suffragette
 

Everyday....Pricing Project!!!!!

Today you will need to share with me your pricing project.  Please make sure all corrections from Wed/Thurs/Fri are in place.  Points will be deducted for you not reading/listening.

It is a simple enough idea. 
               1/  Upper right hand corner, blue share button, click
                2/ I do not need edit ability, but if I do, fine.
                 3/ share with murphyk2@gcsnc.com - send invitation
                  4/  yes.  That was easy

Dec 7th is your next due date and it has a friend prior to leaving on break. Please make sure you:
              1/  Put the date in a calendar.  I will not remind you.
               2/ Set the calendar to remind you....see number 1
                3/  Google Calendar  (calendar.google.com) is a great utility app to use.  Yes, you can set reminders.
                  4/  If you are sick/absent those days, the deadline remains and I will count off if late.  Make sure you have done it prior to the deadline. 
                    5/ I am tall and skinny
           
Begin and finish 2.09, pop over to 2.11 and then we complete 1st nine week material
(best you begin with guided notes)
                                                                          
Begin studying 3.01 vocab....
tomorrow we do it.  :)


Wilson - 2.03 on Tuesday

                                                                                              

Honors Strategic Marketing

Vocab Chap 11 on Tuesday.....combo with 10.

Cards here


Countdown clock

Give People what they want.....content!
Google, oh how you complete me!
Cause marketing, cause movie #suffragette
First OCE given today.

almost done with 11!
Obj 4 - Chap 11 - Services and Nonprofit Organization Marketing
Chap 12 awaits.

Friday, November 6, 2015 Only 48 days and give or take 12 hours until Christmas!!!!! or any other respectable celebratory occasion you partake in.

Quotable

Idiosyncratic

So, which is more interesting: A vintage 1964 Porsche or a new Honda Civic?
Which is a better car?
If we think hard about the definition of 'better', it's pretty clear that on almost every measurable performance metric, the Honda is a far better car. More reliable. A better value. Able to drive faster, longer, in more conditions. Better mileage. Safer. And on and on.
So why do people pay more, talk more, gawk more at the other car?
Scarcity isn't the only reason. It turns out that perfection is sort of boring.
Airbnb isn't as 'perfect' as staying at the Hyatt (more variability, more ups and some downs) but it's certainly more interesting...
When a product or service benchmarks quality and can honestly say, "we're reliably boring," it might grow in sales, but it will eventually fade in interest, because the people at the edges, the people who care, are drawn to idiosyncrasy, to the unpredictable, the tweakable, the things that might not work.

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I
Countdown clock
What a great idea?!?!? Dinotruck!
Govt can make you do things....silly injunctions
Facebook v Tsu
How to Act when you get a crappy Christmas Gift
Barnes and Noble- Nov 16
 

Everyday....Pricing Project!!!!!
    A couple fo things you will be graded on.
               1/  Make it pretty, symmetrical
                              Fill the box with the model number
                              add color/contrast
                2/  make sure url's work
                3/  title is correct Name, 1st/3rd  Fall 2015
                4/  You have enough data points
                5/ prices are correct given promotional discounts (only valid on items $50 and over for this week)
                6/  Prices are centered in their respective columns
                7/  Shading is uniform
                8/  Column lines are consistant
                9/  name is on the worksheet/spreadsheet upper left
                10/  If a sales price falls - highlight yellow
                       If a sales price rises - highlight red
                11/  Make sure orig price is only placed once at the top of it's respective column.


Quiz Today on 2.08....in the bag!

Begin and finish 2.09
(best you begin with guided notes)
                                                                          
Begin studying 3.01 vocab



Wilson - 2.03 on Tuesday

                                                                                              

Honors Strategic Marketing

Vocab Chap 11 on Tuesday.....combo with 10.

Cards here


Countdown clock
What a great idea?!?!? Dinotruck!
Govt can make you do things....silly injunctions
Facebook v Tsu
How to Act when you get a crappy Christmas Gift

almost done with 11!
Obj 4 - Chap 11 - Services and Nonprofit Organization Marketing
Chap 12 awaits.

Thursday, November 5, 2015 Isn't it Thanksgiving break yet?!?!?

Quotable

Should we pander?
Think about this concerning you, here at school.....why are we trying so hard to fit in?

                                                        
ACT Question of the day 
SAT Question of the day
                                                                  
Marketing I


Public Relations Backfire
White coke can and other stories
What is Goldieblox?
Poor, Poor Brand

Everyday....Pricing Project!!!!!
    A couple fo things you will be graded on.
               1/  Make it pretty, symmetrical
                              Fill the box with the model number
                              add color/contrast
                2/  make sure url's work
                3/  title is correct Name, 1st/3rd  Fall 2015
                4/  You have enough data points
                5/prices are correct given promotional discounts (only valid on items $50 and over for this week)
                6/  Prices are centered in their respective columns
                7/  Shading is uniform
                8/  Column lines are consistant
                9/  name is on the worksheet/spreadsheet upper left
                10/  If a sales price falls - highlight yellow
                       If a sales price rises - highlight red
                11/  Make sure orig price is only placed once at the top of it's respective column. 


Quiz on Friday?!?!?  2.08 sounds good.

Continue with Obj 2.08  the last powerpoint. 
                                                                        
Begin studying 3.01 vocab



Wilson - 2.03 on Tuesday

                                                                                              

Honors Strategic Marketing

Vocab Chap 11 on Tuesday.....combo with 10.

Cards here


Public Relations Backfire
White coke can and other stories
What is Goldieblox?
Poor, Poor Brand
almost done with 11!
Obj 4 - Chap 11 - Services and Nonprofit Organization Marketing