Feb 1. 2011 - The Importance of Marketing

EQ - What are the basic terminologies used in Marketing? "Think like a Marketer"

Bellringer

Open up the 2.01 Word Doc.
In a separate Word Doc, type in the vocab from the document. Main words only
We will use this to create a bullet point sheet from this section


Assignment:
Go to Document Manager under Marketing
There are two documents with today's date. Read the Cadillac article first.
We will begin in about 5 minutes. Best you understand the main idea from the article.

Do not worry about the One-Toy-Fits-All. We will read that at the end of class.

Let's begin!

http://www.wordle.net/show/wrdl/3073181/Murphie_2.01_Marketing

If Time...Old Spice!

Murphy

New Danger Exposed!

Students,

From time to time I will post a thought or a website of something I think will really hit home to you.

http://www.dhmo.org/facts.html


Please visit this website and tell me your thoughts.

Thanks!

Murphy

Welcome to Class

Welcome all into the hallowed halls of what I do believe to be one of the most influencing semesters of your short tenure on this earth. This being stated, there are a few of you who for various reasons, will not continue on with us through the entire semester, or, will not grasp many of the concepts we unravel together...in short, you will fail.

On a weekly, if not daily, basis, you will enter in, sit, and begin your assignment de jour. The standing assignment, should none be posted on the board or here, on this Blogspot, will be to seek out examples of the topics we are discussing. Clearly, this is the reason why we are here, to learn.

If, in your infinite understanding of all things great or small, elect not to follow simple instruction, your grade will suffer. There will be times you will need to read, present, engage others in the learning process. I know, the blasphemy of it all, me, a vestige of something so archaic as to require the students to read and ultimately understand what they have read. I am surprised I haven't been taken out back and left for the birds to feed upon.(Prometheus - a big shout out to you)

But, to digress, I welcome you all into my class. Please begin your understanding of following instruction by doing the following:

1/Bookmark this website so you may bring it back up on a daily basis so as not to be left behind.
2/Go to and bookmark my school page.
3/ Find the marketing page on my school site and familiarize yourself with the layout and structure of the class.
4/ Email me at murphyk2@gcsnc.com with the following:
Name
Block
Email Address
Home Phone Number
1 paragraph introduction as to your origins - you will be presenting this to the class

This will conclude the first assignment.

Mr Murphy
Crazy Good!