Halloween fun
Engagement
Spirit Week (10/16-20)
Wednesday – Jersey Day
Team shirts are acceptable
Students should wear dress code bottoms
Thursday – Class Day
Freshmen – Baby Day – Onesies, carry a blanket, pacifiers, teddy bears
Sophomores – Superheroes – any appropriate costume
Juniors – GI Juniors – NO WEAPONS (Real/Fake) in the school building, camouflage, helmets
Seniors – Senior citizens – walkers, canes, nightgowns (old people night dresses), suspenders, moustaches, powdered hair, etc
Friday – Cowboy Day
Jeans can also be worn with a SWHS spirit shirt (no holes in jeans)
Cowboy hats, sheriff pins, cowboy boots, flannels
MARKETING
Combo Vocab this Friday - 15 words
Benefits of Product Knowledge
Quiz on Thursday...bwah ha ha ha ha
2.08 Feature Benefit - PPT
Define the following terms: feature, benefit, obvious benefits, unique benefits, hidden benefits, feature-benefit selling, and feature-benefit charts
Identify sources of feature/benefit information.
Identify an example of an obvious or apparent benefit.
Identify an example of a unique or exclusive benefit.
Identify an example of a hidden benefit.
Describe how to prepare a feature-benefit chart for a product.
Prepare a feature-benefit chart for a product.
Feature Benefit Selling Video
Wall of Iconic Marketing Crap
Choose two/three different items
Kodak Disc Camera
Furby
SodaStream
Mr Potato Head
Feature Benefit Chart
https://docs.google.com/spreadsheets/d/1MAaOGp3EOsgzM6k7ZuG8o71NdQIZkx-oX0vU2HuubCg/edit?usp=sharing
Assignment:
Students will find two items in their home and do a feature/benefit assessment on both.
Due: Tuesday, October 24, beginning of class
NOTE: A Benefit must have a reasonable Feature to balance it...Not, yellow in color - saves money. Does not equate
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2.09 - Shoe salesman
Imagine that you are a shoe salesperson and a customer enters your store. How would you observe, question, and listen to determine the customer’s needs?
+3/+2/+1 Scatter
2.09 Selling Process - PPT - Slides 1-16
2.09 Selling Process c - PPT - Thurs edging into Friday
2.09 Guided Notes - Mon
Selling process Flowchart https://drive.google.com/open?id=0B5212bXcDwG_SnVBNTRrZTBBUWM
Youtube - Magic Bullet
Shamwow
Step through the Selling process for each example given:
Luggage: Corporate Executive Vs. College freshman
Handbag: High school student Vs. Fashion designer in NYC
Boots: Fisherman/Hunter Vs. College student living in the mountains
Cell phone: ABC Inc. purchased for sales reps Vs. 25 – 45 year old consumer
Car: 16-year-old male Vs. 50 year old male
Therapeutic Massage: CEO of corporation Vs. injured athlete
Vocab - Study
2.01, 2.03, 2.06, 2.07, 2.08
SPORTS AND ENTERTAINMENT MARKETING
Class ideas - to review
Obj 1 test - 35 questions
DU2HU9DU2
1.14
SEM2 1.14 Review
http://www.quia.com/rr/1150210.html - basic fun
http://www.quia.com/rr/1150210.html - basic fun
1.14 Making the Match - LAP Vocab
http://www.quia.com/quiz/6526192.html
http://www.quia.com/quiz/6526192.html
Unlimited tries on this one
1.14 MC - Making the Match - SEMII
http://www.quia.com/quiz/6526212.html
http://www.quia.com/quiz/6526212.html
1.14
1.14 Making the Match Free Responses - LAP SEMIIhttp://www.quia.com/quiz/6526194.html
Finish MAp and other 1.14 activities
In short:
You are charged with developing a map to illustrate the different types of facilities we have currently here in the great state of NC. Understand you cannot use anything in Guilford County. Understand, you can only use a type of Venue once. In short, once you use an arena, you cannot use it again. Football stadium, again, only once. Hint: do it by sport….easier to keep track of.
Kickstarter.com
Friday
Min 5 minutes - Max 7
18 categories from Blogspot
Popsicle pull for the 5-7 categories group will expound upon in time allowed
Title League
1. Contract Length Min/Max/renewals
2. Drug Testing
3. Grievance Redressal Procedure
4. Hotel
5. Insurance
6. Food/Per diem (under what conditions)
7. Facilities
8. Min Salary/Max (Veteran v Rookie) Chart would look great here
9. Retirement (amount and vestment time)
10. Report Time (to Venue)
11. Representation (union called)
12. Salary Scale (small spread sheet would be nice)/Step/Scale pay (again, chart would look great here)
13. Terms
14. Travel (Plane/bus/Hotel/Team Meals)
15. Number of games total
16. Termination Clause
17. Wages, Bonus, production norms, leave, retirement benefits, Chart
18. Workouts - How many a day 
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