Quotable
MARKETING
Test - Obj 1.00
1.05 LAP - Data do it (Due Friday, September 22)
1.05 Data Do It - LAP Quiz
http://www.quia.com/quiz/6178003.html
http://www.quia.com/quiz/6178003.html
Redo the other 2 LAPS if needed.
No late LAPS after Friday.
Study Unit 1 for Wednesday's Unit Test - 1st block only
Obj 1 Study Guide (can be used on the test if filled out)
2.01 EQ - What is Selling?
HW - Due Thursday, Sept 21
1/2 page - 1 page (closer to the 1 page please)
What is Selling? - Not just definition (which I will need), but drill down deeper and explore the term and how it compels/drives your sense of self, culture, purpose.....in short, you.
And
What is the difference between Consumer Sales and Industrial sales?
1/2 page
2.01 Nature and Scope of Selling [5-21]
a. Define the term selling.
b. Identify individuals, groups, or agencies that sell.
c. Explain reasons that customers buy goods and services.
d. Identify types of items that are sold.
e. Explain where selling occurs.
f. Describe how products are sold.
g. Describe the role of selling in a market economy.
h. Explain personal characteristics of salespeople that are essential to selling.
2.01 Role of Customer Service in Selling [5-23]
a. Distinguish between customer service as a process and customer service as a function.
b. Describe how businesses can use customer service to beat their competition.
c. Discuss factors that influence customer expectations of customer service.
d. Explain how customer service facilitates sales relationships.
e. Identify pre-sales opportunities for providing customer service that can facilitate sales relationships.
f. Identify post-sales opportunities when customer service can be provided to facilitate sales relationships.
g. Discuss actions a salesperson can take to make the most of her/his customer service activities.
Will open on Thursday/Friday....remind me
SPORTS AND ENTERTAINMENT MARKETING II
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