Friday, September 22, 2017

Friday, September 22, 2017 Real is so much better than fake

Quotable

Selling - Merchandise

Cease and Desist Letter - Legal

Audi, counterintuitive branding

                                                        
                                                            
MARKETING
1.05 LAP - Data do it (Due Friday, September 22)
1.05 Data Do It - LAP Quiz
http://www.quia.com/quiz/6178003.html

Redo the other 2 LAPS if needed.  
No late LAPS after Friday.






Data Article (paper)  "We've been breached" - Front page
"Why aren't there enough new iPhones" - business section front page



2.01 EQ - What is Selling?




2.01 Nature and Scope of Selling [5-21]
a. Define the term selling.
b. Identify individuals, groups, or agencies that sell.
c. Explain reasons that customers buy goods and services.
d. Identify types of items that are sold.
e. Explain where selling occurs.
f. Describe how products are sold.
g. Describe the role of selling in a market economy.
h. Explain personal characteristics of salespeople that are essential to selling.
2.01 Role of Customer Service in Selling [5-23]
a. Distinguish between customer service as a process and customer service as a function.
b. Describe how businesses can use customer service to beat their competition.
c. Discuss factors that influence customer expectations of customer service.
d. Explain how customer service facilitates sales relationships.
e. Identify pre-sales opportunities for providing customer service that can facilitate sales relationships.
f. Identify post-sales opportunities when customer service can be provided to facilitate sales relationships.
g. Discuss actions a salesperson can take to make the most of her/his customer service activities.




2.01 Go Beyond The Sale - LAP - 4 open ended questions
http://www.quia.com/quiz/6192674.html

2.01 LAP - Sell away (still unlimited)
2.01 - Sell Away - LAP - 20 Q
http://www.quia.com/quiz/6192656.html


                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING 

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