Tuesday, September 12, 2017

Tuesday, Sept 12, 2017 The Dawn of a new day

Quotable

NBA2K

NFL

Disney - Social only

Legal - Franchise Tag
                                                        
                                                            
MARKETING
EQ:Functions of Marketing, Segmentation, and the 4P’s - Can we put them all together?

1.04 Shampoo Bottle (use the google suite of apps to draw)
   Copy and paste it over from this link to the google draw app and create your product

4 p's mini project results

1.04 LAP Have We Met? - Due Friday
1.04 Have We Met Quiz (20)
http://www.quia.com/quiz/6480173.html


1.05 - EQ - Who needs marketing data?





a. Define the following terms: facts, estimates, predictions, relationships, and marketing information.
b. Identify types of information used in marketing decision-making.
c. Identify types of marketing information useful to marketers.
d. Describe ways that marketers use marketing information.
e. Explain the impact of marketing information on marketers.

1.05 Data Do It - LAP Quiz
http://www.quia.com/quiz/6178003.html

“What is the difference between Consumer Sales and Industrial (Business to Business) sales?”


Loyalty Cards
MIM at its finest

Class discussion - Last time you went shopping, what types of data did the store collect on you.

Project:
Mini Project using Movoto
  • Understanding Data
  • Data Collection
  • Secondary Data
  • Usage for data in making sound business decisions




                                                                                                                                                    
SPORTS AND ENTERTAINMENT MARKETING II

EQ - What do sport governing bodies do?

  1. Define the terms federation, league, and commissioner.

  1. Explain the purpose of rules and regulations in sports.
  2. Categorize types of rules and regulations in sports (e.g., playing rules, eligibility rules, selection rules, equipment rules, safety rules, doping rules, etc.)
  3. Explain the role of governing bodies in the commercial aspects of sports.
  4. Describe the relationship between sport governing bodies and national/ international laws.
  5. Discuss the effect of governing bodies on sports.
  6. Explain the relationship between federations and leagues.
  7. Explain the structure of international sport organizations.
  8. Discuss the role of sports commissioner in the governance of professional sports.
  9. Describe the role of agents in the governance of professional sports.
  10. Identify sport governing bodies that oversee sports on a worldwide basis


1.03-1.04 Prj (10 points - Pjt)


Collegiate in depth look into Labor Unions -  Labor Unions...in depth



Readings:
   

Emancipation of the minors - Who does the Baseball union really cover?

Labor organizations in the sports industry - listing of the major sports unions

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