Quotable
MARKETING
1.05 LAP - Data do it (Due Friday, September 22)
1.05 Data Do It - LAP Quiz
http://www.quia.com/quiz/6178003.html
http://www.quia.com/quiz/6178003.html
Redo the other 2 LAPS if needed.
No late LAPS after Friday.
2.01 EQ - What is Selling?
HW - Due Thursday, Sept 21
1st 5 minutes of class
2.01 Nature and Scope of Selling [5-21]
a. Define the term selling.
b. Identify individuals, groups, or
agencies that sell.
c. Explain reasons that customers buy
goods and services.
d. Identify types of items that are
sold.
e. Explain where selling occurs.
f. Describe how products are sold.
g. Describe the role of selling in a
market economy.
h. Explain personal characteristics
of salespeople that are essential to selling.
2.01 Role of Customer Service in
Selling [5-23]
a. Distinguish between customer
service as a process and customer service as a function.
b. Describe how businesses can use
customer service to beat their competition.
c. Discuss factors that influence
customer expectations of customer service.
d. Explain how customer service
facilitates sales relationships.
e. Identify pre-sales opportunities
for providing customer service that can facilitate sales relationships.
f. Identify post-sales opportunities
when customer service can be provided to facilitate sales relationships.
g. Discuss actions a salesperson can
take to make the most of her/his customer service activities.
2.01 LAP - Go Beyond the Sale (one time only)
2.01 Go Beyond The Sale - LAP - 4 open ended questionshttp://www.quia.com/quiz/6192674.html
2.01 LAP - Sell away (still unlimited)
2.01 - Sell Away - LAP - 20 Qhttp://www.quia.com/quiz/6192656.html
SPORTS AND ENTERTAINMENT MARKETING
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