Counting beans
If you have to serve chili to 1,000 people, holding back just one
bean from each person means you end up with a tidy savings, and almost
no one is going to notice.
If you run a call center and hire people who make a dollar less an hour, who are less supported, or less trained, or less caring, the impact on each interaction will probably seem pretty small. Of course, if you have a thousand operators, you just saved a lot of money.
And, if you make cars and you figure out how to replace a bolt with a slightly less resilient one, very few drivers will notice, and if you make 200,000 cars a year, that might be enough to pay your entire salary.
You've already guessed the problem.
Some people will notice that the portions are a little skimpy. Some customers will be annoyed enough to switch to another company. And some people are going to die.
When we add up lots of little compromises, we get to celebrate the big win. But overlooked are the unknown costs over time, the erosion in brand, the loss in quality, the subtraction from something that took years to add up.
In a competitive environment, the key question is: What would happen if we did a little better?
Organizations that add just a little bit every day always defeat those that are in the subtraction business.
If you run a call center and hire people who make a dollar less an hour, who are less supported, or less trained, or less caring, the impact on each interaction will probably seem pretty small. Of course, if you have a thousand operators, you just saved a lot of money.
And, if you make cars and you figure out how to replace a bolt with a slightly less resilient one, very few drivers will notice, and if you make 200,000 cars a year, that might be enough to pay your entire salary.
You've already guessed the problem.
Some people will notice that the portions are a little skimpy. Some customers will be annoyed enough to switch to another company. And some people are going to die.
When we add up lots of little compromises, we get to celebrate the big win. But overlooked are the unknown costs over time, the erosion in brand, the loss in quality, the subtraction from something that took years to add up.
In a competitive environment, the key question is: What would happen if we did a little better?
Organizations that add just a little bit every day always defeat those that are in the subtraction business.
~ Seth Godin
Isn't this what we are doing to our education?!?!?
SEMII
Side assignment....
Sell me on all of the following:
Sponsoring:
SW Athletics
Fine Arts Programs
The Robotics Club
Most likely, you will need to do research and find out what makes them special
I will pick one by popsicle stick for you to present...prepare all of them! - Next Wednesday - Teams of 1 or 2 allowed. No more.
Proof of Performance Sponsorship PPT
Proof Of Performance Example
Proof of Performance Package
- measures that can be used in developing proof-of-performance packages
MARKETING
Intro:
Selling process Flowchart https://drive.google.com/open?id=0B5212bXcDwG_SnVBNTRrZTBBUWM
Can you download and fill it out without looking?....in order?
4/ Shamwow
https://www.youtube.com/watch?v=QwRISkyV_B8
5/ QVC.com
Identify the 7 selling processes
6/ Gemporia.com
Identify the 7 selling processes
7/ Bonus Assignment: - Infomercial - Link due to me prior to Spring Break.
You (+ 1 max) can earn extra credit by doing an infomercial of an item in your house.
Specs:
<1 minute="" span="">
Title Screen
Clearly defined Product
Lots of Feature Benefit
Spokesperson/people
3rd Party Testimonials
Any Closing you would like
Video - uploaded to Youtube (you have a google account - you are fine)
You can edit in movie maker in any of the CTE LABS - not during school though.
8/
a. Identify types of charges/discounts associated with purchases.
b. Explain how charges and discounts affect the price of purchases.
c. Read a tax table to determine the amount of tax on purchases.
d. Calculate tax on purchases.
e. Read shipping/delivery tables to determine the amount of shipping/delivery charges.
f. Read an alterations chart to determine alterations fees.
g. Explain how the use of technology can speed up calculations of charges and discounts.
h. Explain the impact of incorrectly calculating charges/discounts.
i. Manually calculate miscellaneous charges on purchases.
j. Manually calculate discounts.
k. Calculate flat-rate charges and discounts.
2.11 Guided Notes
Shipping rates
6.5% Tax Chart
Polo Clothing Alteration schedule
Flat rate shipping options
Paypal Fees
Begin Pricing Project
Students will open and “Make a copy of above link into their Google Drive.
Obj 1 test most missed:
3rd block Obj 1 47.4% correct or lower Questions - Review
4th block Obj 1 47.4 correct or lower questions - Review
4th block Obj 1 47.4 correct or lower questions - Review
Unit 1.00 Quia Review
Unit 1.00 Marketing
http://www.quia.com/quiz/5691395.html
http://www.quia.com/quiz/5691395.html
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