Thursday, March 2, 2017

Thursday, March 2, 2017 Does everyone have their thinking caps on? OK! Let's begin!

Quotable 

Image result for standards cartoon


Image result for standards cartoon


                                                        
Word of the Day
Kaplan's SAT Question of the day
                                                            
SEMII
Due Today:  Prj - 1.07 Social Media Research
     Email me your spreadsheet in the first 10 minutes of class for full credit
1.10 Objectives
  1. Discuss characteristics of an effective marketing report.
  2. Identify the elements of a marketing report.
  3. Describe types of visual aids that can be used effectively in marketing reports.
  4. Create frequency tables to display research findings.
  5. Demonstrate procedures for writing marketing reports.






  • Students will divide up into groups of two to work on their CBA projects.  
  • They will research the following information based on their assigned professional sports league:

Title League
1. Contract Length Min/Max/renewals
2. Drug Testing
3. Grievance Redressal Procedure
4. Hotel
5. Insurance
6. Food/Per diem (under what conditions)
7. Facilities
8. Min Salary/Max (Veteran v Rookie) Chart would look great here
9. Retirement  (amount and vestment time)
10. Report Time (to Venue)
11. Representation (union called)
12. Salary Scale (small spread sheet would be nice)/Step/Scale pay                                      (again, chart would look great here)
13. Terms
14. Travel (Plane/bus/Hotel/Team Meals)
15. Number of games total
16. Termination Clause
17. Wages, Bonus, production norms, leave, retirement benefits, Chart
18. Workouts - How many a day


                                                                                                                                                    
MARKETING


1/ 2.03 and 2.06 Vocab Next Thursday
      2.06 Vocab
      2.03 Vocab
.                         Combo 2.03/2.06 Match
                          Combo 2.03/2.06 cards
2.03/2.06 Vocab Matching test


2/ 2.06 Product Recall Assignment - Due Next Tuesday
3/
“Grades of Acne”
Speed ratings of tires

Grades of Gasoline (octane)


4/

5/
2.07 Vocab
2.07 matching

6/ Articles
Brand Promise
Touchpoints
http://www.marketingprofs.com/3/george2.asp

7/  PPT
2.07 Brand Promise PPT  (Slides 1-16)
a. Define the terms touch points, brand, and brand promise.
b. Explain the importance of a company’s brand promise.
c. Describe factors impacting a company’s brand promise.
d. Demonstrate how to identify a company’s brand promise.

  1. Discuss types of company images.
  2. Describe factors that affect a company’s image.
  3. Explain the importance of reinforcing the company’s image.
  4. Describe ways that employees can reinforce the company’s image through their performance.
  5. Demonstrate how to determine ways to reinforce the company’s image through employee performance.

8/   2.07 Slogan Match - Activity

9/

Have students select a type of business, create a:
  1. Name for the business
  2. Logo or symbol -must use your initials as part of the name
  3. Brand promise
  4. Mission statement
  5. Vision statement
  6. Core values
  7. Advertising message incorporating the brand promise

10/ Writing:
"Why is Brand So Important" - in your own words - do not plagiarize




Obj 1 test most missed:
             3rd block Obj 1 47.4% correct or lower Questions - Review
             4th block Obj 1 47.4 correct or lower questions - Review
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