Friday, March 4, 2016

Friday, March 4, 2016 No snow! But plenty of fun to be had in Murphy's class!

Quotable 

On customer Service
Special orders don't upset us
                                                         
ACT Question of the day 
SAT Question of the day
                                                               
Marketing I

2.01, 2.03, 2.06, 2.07, 2.08 Combo vocab - Friday

Ditto above Combo Scatter

Vocab assessment
https://quizlet.com/folders/21910662/test?matching=on&prompt-with=1&limit=15

Magic Bullet to Go - Beach

And if we did not go over Shamwow, do it here.
Shamwow

QVC.com
Identify the 7 selling processes

Gemporia.com
Identify the 7 selling processes\

LAP - Set your Sales
http://www.pendleton.k12.ky.us/userfiles/116/Classes/5438/LAP-SE-126%20The%20Selling%20Process.pdf

Elevator Pitch! - Random
Other Resources to peruse during class:

Product Service Management Must Haves...er...not really 
Reusable...Coca Cola - PSM 
Students will create the following in Google Docs and share with murphyk2@gcsnc.com

  1.              Name of Business (Click here to generate business name)
  2.              Logo or symbol
  3.              Brand promise
  4.              Mission statement
  5.              Vision statement
  6.              Core values
  7.              Advertising message incorporating the brand promise
 
60 minute timer 

-------------------------------------


Due Thursday, March 4, 2016 (HW - due at the beginning of class)

Handout - 2 items - one from kitchen, the other from bedroom/bathroom.
must have min 3 Features and benefits
Benefit must match the feature



Due Next Friday, March 5, 2016 (Prj - 10 pts - chosen by popsicle pull)

20-30 second elevator pitch - 8-10 sentences memorized

Answers the questions:

"Who are you?"

"What is your competitive advantage?"

"What benefits will I receive if I hire you?"
Bonus Assignment: - Infomercial - Link due to me prior to Spring Break.
You (+ 1 max) can earn extra credit by doing an infomercial of an item in your house.
Specs:
     <1 minute="" span="">
     Title Screen
     Clearly defined Product
     Lots of Feature Benefit
     Spokesperson/people
     3rd Party Testimonials
     Any Closing you would like

Video - uploaded to Youtube (you have a google account - you are fine)
You can edit in movie maker in any of the CTE LABS - not during school though.

 

                                                                                                                                                       
SPORTS AND ENTERTAINMENT MARKETING II

  1. Explain the importance of servicing sponsors.
  2. Identify techniques that can be used to service sponsors.
  3. Discuss considerations in selecting ways to service sponsors.
  4. Demonstrate procedures for servicing sponsors.

2.04 guided notes Continue to work on your sponsorship proposal for the Event.

For Fun - 30 years in the making
https://www.youtube.com/watch?v=w3ugHP-yZXw#t=18

 Possible another
https://www.youtube.com/watch?v=3JNLwlcPBPI

USPS - Sponsorship - Lance Armstrong

Governing Body

How to service sponsors
http://www.richardwoodward.com.au/how-to-service-sponsors-clients-effectively/



Continue to work on your sponsorship proposal for the Event.

Elevator Pitch! - Random



Oral Report Rubric 

Written Report Rubric 





Due Friday, March 5, 2016 (Prj - 10 pts - chosen by popsicle pull)

20-30 second elevator pitch - 8-10 sentences memorized

Answers the questions:

"Who are you?"

"What is your competitive advantage?"

"What benefits will I receive if I hire you?"

Due March 8, 2016  Beginning of class (Prj - 20 points)
2.02 Activity - Event Sponsorship Proposal
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