The bingo method
You might need help to turn an idea into a project.
Most of the time, though, project developers walk up to those that might help and say, "I have a glimmer of an idea, will you help me?"
The challenge: It's too challenging. Open-ended. To offer to help means to take on too much. And of course people are hesitant to sign on for an unlimited obligation to help with something that's important to you, not to them.
Consider the bingo method instead.
Build a 5 x 5 grid. 25 squares. Twenty-five elements that have to be present for your project to have a chance. If it's a fundraising concert, one of the grids might be, "find a theater that will host us for less than $1,000."
Here's the key: Fill in most of the grids before you ask someone for generous help. When nine or twelve of the squares are marked, "done," and when another six are marked, "in process," then the ask is a lot smaller.
A glimpse at your bingo card indicates that you understand the problem, that you've highlighted the difficult parts and that you've found the resources and the knowledge necessary to complete most of it.
You've just asked a much easier question.
~ Seth Godin
You might need help to turn an idea into a project.
Most of the time, though, project developers walk up to those that might help and say, "I have a glimmer of an idea, will you help me?"
The challenge: It's too challenging. Open-ended. To offer to help means to take on too much. And of course people are hesitant to sign on for an unlimited obligation to help with something that's important to you, not to them.
Consider the bingo method instead.
Build a 5 x 5 grid. 25 squares. Twenty-five elements that have to be present for your project to have a chance. If it's a fundraising concert, one of the grids might be, "find a theater that will host us for less than $1,000."
Here's the key: Fill in most of the grids before you ask someone for generous help. When nine or twelve of the squares are marked, "done," and when another six are marked, "in process," then the ask is a lot smaller.
A glimpse at your bingo card indicates that you understand the problem, that you've highlighted the difficult parts and that you've found the resources and the knowledge necessary to complete most of it.
You've just asked a much easier question.
~ Seth Godin
SEMII
Pjt/HW
Step 1: Read
Step 2: Understand major parts of the research
Step 3: Write a 1 page brief (example - How to)
Use MLA Citation (use this website...so easy) [page 2]
Use MLA in text Citation (scroll down until you find In-Text Citation)
Step 4: Turn in - Due April 28 in the first 5 minutes of class - emailed only - google doc link would be wonderful. You will not have a second go of this paper.
Next Tuesday - Quiz on 2.07
How to prepare a budget slideshow
Bar Sued….Stupid tv remote
Don’t Count your chickens until they are hatched
http://articles.latimes.com/2012/feb/27/sports/la-sp-0227-fight-postponements-20120227
Design a budget for the “new place” you will be moving into come the fall. Please include living expenses, utilities, car, insurance, gas, maintenance, housing, insurance, maintenance, food, entertainment, schooling, books and any other items you can think of.
Step 2: Reverse engineer the $ needed to support your pipe dream. Remember that taxes take out approx 25% or more of your income.
Joe’s Redhots
Scroll down to the Advertising break out and the final chart of the accounting page
https://drive.google.com/open?id=184JPsU_8SJlTojom-N8XW-dn3K37JAf8S0OBjKeuKQI
IMC - Integrated Marketing Communications
Draw out the communication image
Also
Disney IMC
How to develop an effective communication
Charlotte Hornets Promotional schedule
Greensboro Grasshoppers Promotional Schedule
Carolina Hurricanes Promotional Schedule
Winston Salem Dash Promotional Calendar
Atlanta Braves Promotional Calendar
Thomasville Hi toms
Why should we not worry too much about the Friday Night games?
MARKETING
Please do not do yet, we will do them together
When you think of K-mart, Wal-Mart, and Target, How are these stores positioned in the discount store market? (low-middle-high)
Product Positioning
Competitive Advantage
Porter’s Generic Strategies
http://www.tutor2u.net/business/reference/competitive-advantageNew LAP - 3.04 LAP It's a Brand, Brand, Brand World
It's a Brand, Brand World PM LAP 6
http://www.quia.com/jg/2812888.html
Brand Personality Quiz
Smart Marketing Quiz
http://www.smartmarketingquiz.com/
Top ten Characteristics of a good name
Importance of Branding
Types of Branding
Developing a brand Strategy
Types of Brand Extension
http://www.studymarketing.org/articles/Brand_Management/Types_of_Brand_Extension.htmlFuture Project - Ted
How Stores track your shopping behavior
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