Wednesday, December 13, 2017 Sir? When can we go out and play?

Quotable

Customer Service

SEMII

Superbowl Ad tracker 2018

Youtube Rewind 2017

MIM - Top 10 most watched ads on Youtube

Art of Misdirection (8 min)

Beau Loto (16 min)

                                                        

Word of the Day

Question of the day
SAT QOTD (Begin in 2012)

Kaplan's Version QOTD

Kaplan's SAT Question of the day

                                                            

MARKETING

Check the calendar for upcoming everything....test tomorrow!
Murphy's Pricing Project

3.07 LAP Chart Your Channel
3.07 Chart your channel Quiz - Will close 12/13/2017 2:05pm
http://www.quia.com/quiz/5831322.html

3.07 Channel It! - LAP
3.07 Channel It! - Lap (20)  Will Close 12/15/2017 2:05pm
http://www.quia.com/quiz/5831302.html

RFID Technology
http://www.logisticsit.com/absolutenm/articlefiles/90-0156%20RFID.pdf

Warehouse Management Systems
http://www.inventoryops.com/warehouse_management_systems.htm

ABC: An introduction to CRM
http://www.cio.com/article/40295

ABC: An introduction to ERP
http://www.cio.com/article/40323

Seth Godin Ted Talk

http://www.ted.com/talks/seth_godin_on_sliced_bread

Begin studying for combined Vocab  - 20 words matching   Thursday, Dec 14
3.01/3.03/3.04/3.06/3.07
Cards
https://quizlet.com/folders/23201183/flashcards

Scatter
https://quizlet.com/folders/23201183/scatter

Matching test - 20 words 3.01/3.03/3.04/3.06/3.07
https://quizlet.com/folders/23201183/test?matching=on&prompt-with=1&limit=20

Obj 4.01

Promoting your Business

http://www.extension.iastate.edu/AgDM/wholefarm/html/c5-43.html

Promotion Decisions (5 slides  …  click next)

http://www.knowthis.com/promotion-decisions

Above and below the line promotion by Geoff Lancaster

https://www.ukessays.com/essays/marketing/above-and-below-the-line-promotion-by-geoff-lancaster-marketing-essay.php

4.01 Guided Notes

What is Public Relations

http://www.wisegeek.com/what-is-public-relations.htm#

What is Institutional Advertising?

http://www.wisegeek.com/what-is-institutional-advertising.htm

Inform, Persuade, Remind

http://www.adweek.com/news/advertising-branding/doves-latest-mission-revamping-perceived-beauty-ideals-india-171135

Again

http://www.adweek.com/adfreak/french-show-their-support-style-lacostes-patriotic-ad-rio-2016-171142

Again

http://www.adweek.com/adfreak/speed-rapper-dying-phone-battery-shocks-passersby-his-fast-talking-171143

Obj 6 - Chap 15 - Advertising and Public Relations

Obj 6 - Chap 16 - Sales Promotion and Personal Selling

Top 4 promotional tactics (Promotional Mix)

http://ezinearticles.com/?Marketing-Mix---Top-4-Promotion-Mix-Tactics&id=1398510

The Promotional Mix….with Pictures

http://www.themarketingguywhodrivessales.com/crashcourse/promix.htm

How to Establish a promotional Mix

http://edwardlowe.org/how-to-establish-a-promotional-mix/

Rehash

http://www.extension.iastate.edu/AgDM/wholefarm/html/c5-43.html

4.01 Know Your Options LAP

4.01 Razzle Dazzle - LAP

4.01 Spread the Word - LAP

Above LAP assessments/study notes will be available come Friday

                                                                                                                                                    

SPORTS AND ENTERTAINMENT MARKETING 

3.03 LAP - Tipping Point

3.03 Tipping Point OE (10q)
http://www.quia.com/quiz/6594429.html

Tipping Point - Types of Expenses Worksheet

Tipping Point Breakeven  HW #2 - Due Friday turn in by end of class

Given sport/event product/pricing situations by your instructor, determine which pricing strategy would be most appropriate for each situation. Discuss your responses with the class.

Select pricing strategies for a sport/event product, and write a rationale for your choices. Discuss your pricing strategies with a classmate.

Hot Concert

Monster Trucks

PBR [Note price Breaks]

ACC Men's tickets

ACC Women's tickets

Break Even Analysis [5-85]

https://drive.google.com/open?id=1bF_cQwrsF-JzeVdpHhrvQlLFsSJFuFrTPcJb9ZycZ4w

3.03D PPT Pricing Terms

• Define the following terms: floors, ceilings, and elasticity.
• Describe the importance of determining pricing floors and ceilings.
• Explain process for setting prices.
• Estimate demand for product.
• Implement process for setting prices.

Evaluating your product’s uniqueness
http://csi.toolkit.tst.cch.com/text/P03_5240.asp

Researching product price elasticity
http://csi.toolkit.tst.cch.com/text/P03_5230.asp

How to price an event
http://www.parexcellencemagazine.com/event-planning/how-to-price-a-ticket-to-your-event.html

New pricing for event!

3.04 Types of Ticketing Sales Programs

[5-94]

Identify types of ticket-sales programs.

Explain the need for a ticket-sales program.

Discuss considerations in developing a ticket-sales program.

Describe security issues associated with ticket-sales programs.

Explain the use of technology to facilitate ticket-sales programs.

Demonstrate procedures for developing a ticket-sales program.

http://www.ticketmaster.com/microsite/customtickets?tm_link=tm_i_customtix

Successful ticketing = planning ahead

http://www.sportsbusinessdaily.com/Journal/Issues/2011/08/22/Opinion/Bernie-Mullin.aspx

Ticket Sales Planning - NBA

http://www.slideshare.net/Shelly38/ticket-sales-planning

Conclusion only

http://www.jgbm.org/page/10%20Aminuddin%20Yusof.pdf

27 pages of sheer bliss….all from the standpoint of ticketing….and yes, today we read.

https://mpra.ub.uni-muenchen.de/25807/1/Baseball_Chapter_Draft_2.4a.pdf

Identify a sport/event that has a web site containing its pre-season booking strategy. Recommend ways to improve the sport/event’s strategy. Write a synopsis of your recommendations, and present it to your teacher for review.