Wednesday, May 15, 2019

Wednesday, May 25, 2019 Are we there yet?

Quotables

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AP COMPUTER SCIENCE PRINCIPLES


Please fill out every day when you come into class...on weekends too.

Class survey results (updated)

Post AP Creating Summary Tables
Lesson 6, # 4,5,6

Begin looking/Doing Lesson 7: Project - Tell a Data Story
Will be finished by Tomorrow

Lesson 8: Creating Javascript Objects due on Tuesday....yes, more code!

Post AP Assessment on Friday.

Make sure you have completed all of the questions and free responses from all of the Post AP materials


SURVEY!!!!
Post AP CODE.org Survey


                                                                                                                                                    
H STRATEGIC MARKETING
Chap 14 assignment - Due Today!
Worth a 5/5 quiz grade (yep, a grade booster)
p460
LO2/2.1 Writing

p461
LO5/5.1 and 5.2


For the artsy ones:
p462/463
Counts as a project 10/10
Activities 1 and 2




Advertising
There are two major types of advertising:
   Institutional.
   Product.
There are many creative decisions to be made about advertising.
   Identifying the product benefits to consumers
   Developing and evaluating advertising appeal
   Executing the message through advertising
   Post-advertising campaign evaluation
There are important decisions about media for advertising.
   Media types
   Media selection
   Media scheduling

Public relations (PR)
The goal of public relations is to manage favorable or unfavorable publicity.  Public relations is commonly referred to as “PR”.
Functions of public relations departments include:
   Press relations.
   Product publicity.
   Corporate communication.
   Public affairs.
   Lobbying.
   Employee and investor relations.
   Crisis management.
There are many major public relations tools, including:
   New-product publicity.
   Product placement.
   Consumer education.
   Sponsorships.
   Web sites.

Sales promotion
Consumer sales promotion
   Coupons and rebates
   Premiums
   Loyalty or frequency marketing programs
   Contests and sweepstakes
   Sampling
   Point-of-purchase promotion
   Online sales promotion
Trade/industrial/business sales promotion
   Trade allowances
   Push money
   Training
   Free merchandise
   Store demonstrations
   Business meetings, conventions, and trade shows

Personal selling
Similarities and differences of personal selling and advertising/sales promotions
Relationship selling
Steps in the selling process (Many different texts and resources call these steps different names, but the same concepts apply.)
   Generating leads
   Qualifying leads
   Approaching the customer and probing needs
   Developing and proposing solutions
   Handling objections
   Closing the sale
   Following up
Sales force management
   Defines sales goals and processes
   Determines sales force structure
   Recruitment and training
   Compensation and motivation
   Sales force evaluation



                                                                                                                                                    
H SPORTS AND ENTERTAINMENT MARKETING I

1 comment:

Wagon World Online Toy Store said...

Hello Everyone, can anyone tell the best digital marketing agency in pakistan. i have found a company from google Digital Marketing agency in Pakistan. is this best company for digital marketing?