Wednesday, April 6, 2016

Thursday, March 7, 2016 Can we make it 4 days in a row Jalen?

Quotable 

                                                         
Random Question of the Day
Word of the Day
SAT QOTD (Begin in 2012)
Kaplan's Version QOTD
                                                               
Marketing I

3.06 Vocab

3.06 scatter


Class debate:  the ethics of pricing a product as high as possible due to high demand. Examples to consider are oil prices and popular cars.
Drug company raise prices 5000% for AIDS drug - From $13.50 to $750 a pill

Should those that can afford to pay more supplement those that cannot?
Obj 5 - Chap 17 - Pricing Concepts - Thursday (16-30)/Friday (31-39)

3.06 LAP Price is Right!  Wed/Thurs/Fri



[5-85]
a.    Describe the characteristics of effective pricing.
b.    Explain what is being priced when prices are set for products.
c.    List factors that affect a product's price.
d.    Describe how pricing affects product decisions.
e.    Explain how pricing affects place (distribution) decisions.
f.    Describe how pricing affects promotion decisions.
g.    Explain pricing objectives.

[5-87]
a.    Define the following terms: price fixing, predatory pricing.
b.    Identify ethical considerations in setting prices.
c.    Explain ethical concerns associated with the use of complex prices that are confusing to consumers.
d.    Explain how pricing tactics can relate to social responsibility.

[5-89]
a.    Identify ways that the use of technology impacts the pricing function.
b.    Explain specific applications of technology in pricing.
c.    Describe benefits of automating the pricing process.
d.    Discuss risks associated with automating the pricing process.
e.    Explain how automating pricing facilitates targeted pricing.

[5-91]
a.    Define the following terms: bait-and-switch advertising, deceptive pricing, dumping, loss-leader pricing, predatory pricing, price discrimination, and price fixing.
b.    Describe laws affecting pricing.
c.    Explain positive effects of pricing laws.
d.    Discuss negative effects of pricing laws.
e.    Explain the impact of anti-dumping laws on consumers.

[5-93]
a.    Define the term selling price.
b.    Distinguish between price and selling price.
c.    Describe the importance of selling price.
d.    Identify factors affecting selling price.
e.    Explain how consumers can affect selling price.
f.    Describe how government affects selling price.
g.    Discuss how competition can affect selling price.
h.    Explain how the nature of a business can affect selling price.
i.    Identify pricing objectives.
j.    Explain how pricing objectives affect selling price.
 

3.06 LAP Price is Right

3.06 Price is Right Questions
https://www.quia.com/rr/1000833.html?AP_rand=90647969

LAP  - 3.05 Building your corporate brand
https://drive.google.com/open?id=0B5212bXcDwG_ek1uR19hdkhqRlk 

 
                                                                                                                                                       
SPORTS AND ENTERTAINMENT MARKETING I
In class Distribution Example
•You recently took a position with Cowboys, Inc.
•We are planning a meeting to take place next Monday here at Southwest Guilford High School at 8:00 a.m.  This is an important meeting that will determine the future of this company.
•You are given the task of setting up transportation and lodging to and from the meeting for each of the meeting attendees.
•The meetings will start next Monday at 8:00 a.m. and last four days.  The meetings will end on the fourth day at 5:00 p.m.
•You have been given a budget of $4500.00 total for transportation to and from the meeting and lodging for all of our meeting attendees.

•Our Attendees:
–John Weston, Pittsburgh, PA
–Juan Garcia, San Antonio, TX
–Kristine Cook, Des Moines, IA
–Victor Hernandez, Little Rock, AR
–Jennifer Richardson, Los Angeles, CA
 
Carryover from Wednesday
Choosing Distribution Channels

Prioritizing Distribution Options
http://csi.toolkit.tst.cch.com/text/P03_6040.asp 



 
Students will begin presentations and walk throughs of Baseball Promotions

Students will establish a promotional calendar for the remaining baseball V Season, JV too, possibly softball
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