9/22 What is it Bear, do you smell something?

Quotables:
History will see advertising "as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that."
~Malcolm Muggeridge, quoted in Eric Clark, The Want Makers: Inside the World of Advertising, 1988


First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII - and we thought it was a typewriter. Then we discovered graphics, and we thought it was a television. With the World Wide Web, we've realized it's a brochure.
~Douglas Adams

SEMII
Your first Test now in the books, let us turn ahead to things unlearned.

1/ For the Last objective, though the knowledge of an organizational chart was needed, the ability of creating one was not. As a stretch exercise, you are to create one for the CTE Department including the Principals (AP's too) as well as support staff. Make sure your Organizational chart depicts reporting structures and hierarchy.

2/ Article review and timed write. 100 words concerning the article please...20 minutes.

3/ Break out Obj 3 if time.

HSM
We have begun the journey of our own selves by discussing the finer points or Morals, ethics and standards. We have also seen thhe emergence of ethics in the workplace (code of ethics)simple because people, if left to their own devices, cannot be trusted implicitly.

We now journey past the initial value systems we have and into the heart of the matter of what it is that ultimately guides (decides) our buying behavior.

We understand that the 4 P's of marketing is the only thing that we as Marketers can ever change to get the Target Market to want...desire...act upon in the form of "buying" (ideas or products).

Now we get to explore more in depth as to the buying decisions that ultimately lead us to perceive the image we have of ourselves and of others.