Friday, September 28, 2018

Friday, September 28, 2018 Go Cowboys, Go!

Quotables

Mkt - Customer Service and Marketing

The daily

Is there something you do every day that builds an asset for you?
Every single day?
Something that creates another bit of intellectual property that belongs to you?
Something that makes an asset you own more valuable?
Something that you learn?
Every single day is a lot of days. It’s easy to look at the long run and lull yourself into skipping a day now and then.
But the long run is made up of short runs.
- Seth Godin
                                                        
                                                            
MARKETING

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Quiz too! (already emailed to you)
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Vocab 2.01 - Sept 28





2.01 LAP - Go Beyond the Sale - Due Monday
2.01 Go Beyond The Sale - LAP - 4 open ended questions
http://www.quia.com/quiz/6192674.html

2.01 LAP - Sell away - Due Monday - unlimited Attempts
2.01 - Sell Away - LAP - 20 Q
http://www.quia.com/quiz/6192656.html



2.02 Adapting Communication

Powerpoint (Review):

2.02 [5-25]

a. Identify beliefs held by employees who have a customer-service mindset.

b. Describe the importance of exhibiting a customer-service mindset.

c. Identify occasions when marketing employees can exhibit a customer-service mindset.

d. Describe guidelines for exhibiting a customer-service mindset.

e. Demonstrate a customer-service mindset.

2.02 [5-27]
a. Define the term service orientation.
b. Explain the relationship between communication and service.
c. Identify ways in which employees in business and marketing can demonstrate a service orientation.
d. Demonstrate procedures for reinforcing a service orientation through communication.

2.02 [5-29]
a. Discuss the purpose of adapting communication to a client’s cultural or social community.
b. Explain the importance of context in communication.
c. Discuss reasons for adapting communication to the cultural or social differences among clients.
d. Explain skills associated with adapting communication (e.g., empathy, risk taking, problem solving, etc.).
e. Describe ways to adapt communication to the cultural or social environment of clients.
f. Demonstrate how to adapt communication to the cultural or social differences among clients.

2.02 [5-31]
a. Explain the nature of customer inquiries.
b. Identify the types of customer inquiries.
c. Discuss the importance of possessing knowledge of the company (e.g., policies, history, capabilities, etc.).
d. Discuss the importance of possessing adequate product knowledge.
e. Describe guidelines for handling customer inquiries.
f. Demonstrate use of proper procedure for solving a customer inquiry in a marketing situation.




2.03 Vocab





                                                                                                                                                    
AP COMPUTER SCIENCE PRINCIPLES

Unit 1, Chap 2 test today!!!!
    I need to open it!

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(HW - Due Saturday by noon - see calendar) Sept 29
If you had to send your favicon using the sending bits widget, it would probably take a long time. Could
you compress your image? How? Describe in broad strokes the kinds of things you could do.
Read Blown to Bits (www.bitsbook.com), Chapter 3, Ghosts in the Machine, pp. 95-99 (Hiding
Information in Images), then answer the following questions:
Besides hiding information sent to others, what other uses can steganography have for
everyday users? For example, what uses would steganography have for an American
businessman in China?

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2.6 Rapid Research - Format Showdown - Blogspot

Objectives

Students will be able to:

Identify reliable sources of information when doing research
Synthesize information taken from multiple online sources
Create an artifact (video, image, slide, poster, etc.) to communicate information about a computing topic.

Agenda

  • Warm Up (5 mins)
Prompt: Imagine I was comparing two different file formats for representing images. All
I tell you that one of them is "better" than the other. Based on everything that you've
learned in this unit, what might "better" mean? Try to come up with at least three ideas
and incorporate vocabulary from the unit.

Discuss: Have students quietly write their responses, then share with a neighbor, then
discuss with the class.

Read some of the potential responses below - teacher guide

Today we're going to dig a little deeper into this question by doing a Rapid Research project. Not only are you going to research your own file format, you're going to make the case why yours is the best!


  • Activity (90 mins)
  • Rapid Research - Format Showdown

Differences from the actual Explore PT: The actual Explore Performance Task will be
completed over 8 class hours. The fact that this schedule is significantly shorter reflects
several differences in this Practice PT.
Students are not choosing a computing innovation by the College Board's definition (file formats and protocols do not process data, include program code, etc.)
Students are not completing most of the prompts of the Explore PT

Research in this project is presumed to be less detailed

  • Day 1 - Choose Format, Research, Begin One-Pager
Review Activity Guide and Rubric
Choosing Your Format
Conduct Your Research
Begin One-Pager
  • Day 2 - Complete One-pager and Computational Artifact
Complete One-Pager
Computational Artifact
Decide if you will encourage students to all create separate kinds of computational
artifacts or if they will do them in a unified way. You might have everyone create a slide,
a short video (e.g. a 30 second "campaign ad" for their format) etc. Remind students of
the requirements for this artifact (noted below):

A list of other formats you’d specifically like to target in your computational
artifact
Three key points you’d like to make in your artifact explaining the benefits of
your format

  • Present if time is available

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