Marketing: 12/13/13 The date looks funny...hehe

Quotable

http://sethgodin.typepad.com/seths_blog/2013/12/we-all-lose-on-the-shelf.html

SEMII

How to Analyze Survey Results

How to draw conclusions from Survey Results

How to show the results of the survey

How to write a data analysis

types of sampling methods - Penn State

More sampling madness

Surveys!!!!

Money Money Money Money.....Superbowl time

Making it local...Starbucks

Now we get to write it up.

Groups of 2.
Open drive.google.com
create -> presentation

Open 5.04 - it tells you what should be in the reasearch report
Title every slide (using the words from 5.04)

Title page w/your names
Acknowledgements- Something to the effect of how much Murphy has guided your very existance in thought and deed

Do not do review of information

make sure you tell me what data collection method used

Findings will come with three sections
     Section 1 - size of sample, males, females, w/b/h/o surveyed
     Section 2 - either the chart as a whole...or a link to the chart (data chart)
     Section 3 - 3 unique things you find out from the data collected.

Recommendations
Conclusion

Do not do appendices and bibliography.

Enjoy!

Now that we have all of the information, we will break it down and give back meaningful correlations

Land Rover....what characters....what we can do with information

Old Spice did a survey. What did they find out from a 2000 person sample?

Starbucks, research and making it local

1st Block - Sports attendance survey
3rd block sports attendance survey

1st Block Sports Attendance Data Spreadsheet
3rd Block Sports Attendance Data Spreadsheet

3rd Block

ACT Question of the day
SAT Question of the day

Honors Strategic Marketing

Brandcameo/brand channel

48 best ads of 2013

WestJet....simply awesome!

Brandchanel awards....kikkoman

Chap 16 fun fun fun

Land Rover - personalization for the masses