8/29/2013 Well ok, let's get going!

Quotable

Making costumes

Look through any fashion magazine and you'll quickly come to understand that fashion is the act of making a costume. This clothing isn't primarily functional (if we define function in this case as warmth, or modesty, or having a pocket to keep keys handy). No, it's a costume.

And costumes are an artifice designed to remind us of something else.

So packaging is a costume.

The experience of entering a store is a costume.

Typography is a costume.

The design of your website is a costume.

There are very few ways to make something perfectly functional. There are a billion ways to invent a costume. Most marketing, then, is costume work, not the search for the most efficient function. Your form can follow your function, sure, but without a costume, it's naked.



SEMII

"N" in RANCH

Finish (5 min) Obj 1.02 Activity 1

If it has dissapeared, I have another way of sending it to you....but you still have to redo it.

1.03 Activity 1

3rd Block

ACT Question of the day
SAT Question of the day


Honors Strategic Marketing

"N" in Ranch

Chap 1/PPTs
Vocab Chap 1 - begin studying (10+ min). Vocab on Friday

Test Shannon Weeks and say hi from Murphy

Pre-Class Benchmark will be next week....date forthcoming